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NEWS
Fiona Eastwood steps up to interim CEO of Merlin Entertainments
POSTED 28 Nov 2024 . BY Liz Terry
Fiona Eastwood is now in charge of the global Merlin Entertainments business Credit: Merlin Entertainments
Fiona Eastwood, global COO of Merlin Entertainments has been announced as interim CEO
Eastwood has been with the business nearly ten years
Roland Hernandez, chair of Merlin, said: “Fiona Eastwood has built a reputation throughout the industry as a world-class leader"
Outgoing CEO, Scott O'Neil, who has been with Merlin only two years, is reportedly moving to be CEO of controversial Saudi-based Liv Golf
Fiona Eastwood, COO of Merlin Entertainments, has been announced as interim CEO, following the departure of Scott O'Neil, who leaves the business at the end of 2024 after only two years in the role.

Eastwood said: “Merlin is a world class company with an exciting year ahead, including the opening of Legoland Shanghai, our first Legoland park in China, and Peppa Pig Theme Park in Dallas.

"Our business is led by an extraordinarily talented, innovative and inspiring management team and I look forward to working closely with them to execute our strategy and to continue to deliver exceptional experiences to our guests.”

Roland Hernandez, chair of Merlin Entertainments, commented: “Fiona Eastwood has nearly a decade of experience at Merlin Entertainments and has built a reputation throughout the industry as a world-class leader. Her prior role as COO of the company puts her in an ideal position to lead this transition and build on Merlin’s mission to be the greatest place to work and play.

“Merlin has a proven track record of working with leading IP and brands across its estate, establishing successful partnerships to bring these to life in key locations across the world," He said, "Our investment across both our existing estate and new openings, from our Peppa Pig theme parks to new rollercoasters such as Hyperia at Thorpe Park, means we're ideally placed to delight guests from toddlers to thrill-seekers."

During his time at Merlin, O’Neil oversaw the founding of a partnership with Minecraft to "bring the world’s best-selling game to life in the real world", with the first permanent physical experiences planned for locations in the UK and US. O'Neil took over from founder Nick Varney on his retirement in November 2022.

It's reported that O'Neil is heading back to the world of sport, on which the majority of his career has been focused, with his appointment as CEO of controversial Saudi-based LIV Golf imminent.
RELATED STORIES
  New Merlin CEO, Scott O'Neil, reveals his plans for the post-Varney era


Scott O'Neil has revealed that data will play a major role in attractions giant Merlin's plans to both upgrade its existing visitor experiences and further grow its business across global markets.
  FEATURE: Interview: Scott O'Neil


US sports and entertainment veteran O’Neil is now CEO of Merlin Entertainments and he has big plans for the company. Magali Robathan sat down with him
MORE NEWS
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
+ More news   
LATEST JOBS
General Manager, The Needles
Heritage Great Britain
Salary: c£70,000pa + benefits + relocation support
Job location: Isle of Wight , United Kingdom
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Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
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Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
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Vekoma Rides has a large variety of coasters and attractions. [more...]
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23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

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Jobs    News   Products   Magazine   Subscribe
NEWS
Fiona Eastwood steps up to interim CEO of Merlin Entertainments
POSTED 28 Nov 2024 . BY Liz Terry
Fiona Eastwood is now in charge of the global Merlin Entertainments business Credit: Merlin Entertainments
Fiona Eastwood, global COO of Merlin Entertainments has been announced as interim CEO
Eastwood has been with the business nearly ten years
Roland Hernandez, chair of Merlin, said: “Fiona Eastwood has built a reputation throughout the industry as a world-class leader"
Outgoing CEO, Scott O'Neil, who has been with Merlin only two years, is reportedly moving to be CEO of controversial Saudi-based Liv Golf
Fiona Eastwood, COO of Merlin Entertainments, has been announced as interim CEO, following the departure of Scott O'Neil, who leaves the business at the end of 2024 after only two years in the role.

Eastwood said: “Merlin is a world class company with an exciting year ahead, including the opening of Legoland Shanghai, our first Legoland park in China, and Peppa Pig Theme Park in Dallas.

"Our business is led by an extraordinarily talented, innovative and inspiring management team and I look forward to working closely with them to execute our strategy and to continue to deliver exceptional experiences to our guests.”

Roland Hernandez, chair of Merlin Entertainments, commented: “Fiona Eastwood has nearly a decade of experience at Merlin Entertainments and has built a reputation throughout the industry as a world-class leader. Her prior role as COO of the company puts her in an ideal position to lead this transition and build on Merlin’s mission to be the greatest place to work and play.

“Merlin has a proven track record of working with leading IP and brands across its estate, establishing successful partnerships to bring these to life in key locations across the world," He said, "Our investment across both our existing estate and new openings, from our Peppa Pig theme parks to new rollercoasters such as Hyperia at Thorpe Park, means we're ideally placed to delight guests from toddlers to thrill-seekers."

During his time at Merlin, O’Neil oversaw the founding of a partnership with Minecraft to "bring the world’s best-selling game to life in the real world", with the first permanent physical experiences planned for locations in the UK and US. O'Neil took over from founder Nick Varney on his retirement in November 2022.

It's reported that O'Neil is heading back to the world of sport, on which the majority of his career has been focused, with his appointment as CEO of controversial Saudi-based LIV Golf imminent.
RELATED STORIES
New Merlin CEO, Scott O'Neil, reveals his plans for the post-Varney era


Scott O'Neil has revealed that data will play a major role in attractions giant Merlin's plans to both upgrade its existing visitor experiences and further grow its business across global markets.
FEATURE: Interview: Scott O'Neil


US sports and entertainment veteran O’Neil is now CEO of Merlin Entertainments and he has big plans for the company. Magali Robathan sat down with him
MORE NEWS
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
Mubadala makes €1 billion bid for Pierre and Vacances
Abu Dhabi-based investment firm Mubadala Capital has made a binding, fully financed €1 billion offer to acquire Pierre and Vacances SA, the European holiday resort operator behind the continental European Center Parcs business.
Disney confirms US$30 billion investment programme as it highlights its economic impact
Disney has reaffirmed its commitment to investing US$30 billion in its US parks and cruise business by 2033, using new America250 celebrations to underline the role its attractions play in supporting jobs, tourism and economic growth.
+ More news   
 
COMPANY PROFILES
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
29 Sep - 02 Oct 2026

Synergy - The Retreat Show

Pical Resort, Valamar Collection, Porec, Croatia
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS