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NEWS
CMO guidelines: fitness sector must highlight importance of strength training
POSTED 17 Sep 2019 . BY Tom Walker
Dr Steele said muscle strengthening had been the 'forgotten guideline' in previous guidance
The UK fitness industry should make a concerted effort to highlight the importance of strength training, following the publication of the Chief Medical Officer's (CMO) guidelines for physical activity.

That is the message from Dr James Steele, principal investigator at the ukactive Research Institute, who says that the new CMO guidelines rightly described muscle strengthening as "fundamental to the ability to perform daily tasks".

Published on 7 September, the guidelines recommend all UK adults to undertake muscle strength exercises "at least twice a week".

In an open letter to the fitness industry, Dr Steele said muscle strengthening had been the "forgotten guideline" for too long.

"In previous iterations of the CMO’s guidelines, the focus had been upon the importance of moderate-to-vigorous aerobic physical activity – with the importance of muscle strength, and activities to promote it, playing second fiddle," Dr Steele said.

"The latest guidelines are now more reflective of the known value of activities such as resistance training for all adults – and now the recommendations position strength training activities equally alongside the aerobic activity recommendations.

"It is encouraging to think that these guidelines and simple recommendations may be the first step towards not only a more active nation, but also a stronger one.

"Muscle strengthening has been the forgotten guideline, but now is the time for our sector to play its role in helping raise awareness of its importance, alongside moderate-to-vigorous aerobic activity, providing information and facilities to help people achieve these exercises in a way that best suits their lifestyle, and helping get the nation stronger."

• To read more about the new CMO Guidelins, click here.
RELATED STORIES
  Lack of physical activity costing UK employers £6.6bn


Getting employees more physically active could save UK businesses up to £6.6bn through improved employee productivity each year.
  CMO report: 10 recommendations to end childhood obesity


The outgoing chief medical officer, professor Dame Sally Davies, has called for urgent action across the industry – and the public sector – to help the government reach its target of halving childhood obesity by 2030.
  New CMO guidelines: any exercise is good for you


The Chief Medical Officer (CMO) has said that "even a few minutes of exercise is good for you" – hoping that the simple message will encourage people to get more active. The new CMO guidance states that any amount of physical activity is beneficial, overturning previous recommendations that physical activity needed to last at least 10 minutes to bring benefits. The new guidelines are an update to those released in 2011 and, for the first time, include tailored advice for pregnant women, new mums and disabled adults.
  FEATURE: People profile: James Steele


ukactive's new research lead is part of the group charged with the job of revising physical activity guidelines for adults
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NEWS
CMO guidelines: fitness sector must highlight importance of strength training
POSTED 17 Sep 2019 . BY Tom Walker
Dr Steele said muscle strengthening had been the 'forgotten guideline' in previous guidance
The UK fitness industry should make a concerted effort to highlight the importance of strength training, following the publication of the Chief Medical Officer's (CMO) guidelines for physical activity.

That is the message from Dr James Steele, principal investigator at the ukactive Research Institute, who says that the new CMO guidelines rightly described muscle strengthening as "fundamental to the ability to perform daily tasks".

Published on 7 September, the guidelines recommend all UK adults to undertake muscle strength exercises "at least twice a week".

In an open letter to the fitness industry, Dr Steele said muscle strengthening had been the "forgotten guideline" for too long.

"In previous iterations of the CMO’s guidelines, the focus had been upon the importance of moderate-to-vigorous aerobic physical activity – with the importance of muscle strength, and activities to promote it, playing second fiddle," Dr Steele said.

"The latest guidelines are now more reflective of the known value of activities such as resistance training for all adults – and now the recommendations position strength training activities equally alongside the aerobic activity recommendations.

"It is encouraging to think that these guidelines and simple recommendations may be the first step towards not only a more active nation, but also a stronger one.

"Muscle strengthening has been the forgotten guideline, but now is the time for our sector to play its role in helping raise awareness of its importance, alongside moderate-to-vigorous aerobic activity, providing information and facilities to help people achieve these exercises in a way that best suits their lifestyle, and helping get the nation stronger."

• To read more about the new CMO Guidelins, click here.
RELATED STORIES
Lack of physical activity costing UK employers £6.6bn


Getting employees more physically active could save UK businesses up to £6.6bn through improved employee productivity each year.
CMO report: 10 recommendations to end childhood obesity


The outgoing chief medical officer, professor Dame Sally Davies, has called for urgent action across the industry – and the public sector – to help the government reach its target of halving childhood obesity by 2030.
New CMO guidelines: any exercise is good for you


The Chief Medical Officer (CMO) has said that "even a few minutes of exercise is good for you" – hoping that the simple message will encourage people to get more active. The new CMO guidance states that any amount of physical activity is beneficial, overturning previous recommendations that physical activity needed to last at least 10 minutes to bring benefits. The new guidelines are an update to those released in 2011 and, for the first time, include tailored advice for pregnant women, new mums and disabled adults.
FEATURE: People profile: James Steele


ukactive's new research lead is part of the group charged with the job of revising physical activity guidelines for adults
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
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COMPANY PROFILES
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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