Black Box VR scoops CES award for gym eSport innovation
POSTED 08 Jan 2018 . BY Rob Gibson
The gym system uses a fully automated cable resistance machine that integrates virtual reality hardware and virtual eSport software Credit: Black Box VR
For two years, our team of veterans from the fitness industry and the gaming industry have collaborated to harness the power of virtual reality to change the landscape of results-driven exercise and competitive eSports
– Ryan DeLuca, CEO, Black Box VR
Virtual reality fitness brand Black Box VR has been named a CES 2018 Innovation Awards Honouree for its resistance-based gym technology.
The Black Box VR studio has developed a fully automated cable resistance machine that integrates virtual reality hardware and virtual eSport software.
Visitors to The International Consumer Electronics Show (CES), which opens tomorrow in Las Vegas, Nevada, will have the first chance to test out the upcoming gym system.
The system uses an intense, time-dilated, custom workout while immersing users in challenging, gamified and competitive virtual reality fitness experiences, powered by HTC Vive software.
“In Black Box you’ll utilise strength, agility, balance and speed in a larger than life virtual world where we are able to harness the nature that is brought out in video games – dedication, determination, and longevity – and turn it into real, physical workouts that challenge both mind and body," said Preston Lewis, CCO of Black Box VR.
The business was founded in 2016 by Lewis and Ryan DeLuca, who had already built Bodybuilding.com into a major supplement retailer, with nearly $500m (€369.55m, £370.55m) in annual sales.
DeLuca, CEO of Black Box VR, said: “For nearly two years, our team of veterans from the fitness industry and the gaming industry have collaborated to harness the power of virtual reality to change the landscape of results-driven exercise and competitive eSports.
“We couldn’t be more excited to unveil our product in Las Vegas, and proud to have been honoured with a CES Innovation Award.”
CES is a global networking conference for consumer technologies and has been recognising achievements in product design and engineering since 1976.
The CES Innovation Awards are sponsored by the Consumer Technology Association (CTA).
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Black Box VR scoops CES award for gym eSport innovation
POSTED 08 Jan 2018 . BY Rob Gibson
The gym system uses a fully automated cable resistance machine that integrates virtual reality hardware and virtual eSport software Credit: Black Box VR
For two years, our team of veterans from the fitness industry and the gaming industry have collaborated to harness the power of virtual reality to change the landscape of results-driven exercise and competitive eSports
– Ryan DeLuca, CEO, Black Box VR
Virtual reality fitness brand Black Box VR has been named a CES 2018 Innovation Awards Honouree for its resistance-based gym technology.
The Black Box VR studio has developed a fully automated cable resistance machine that integrates virtual reality hardware and virtual eSport software.
Visitors to The International Consumer Electronics Show (CES), which opens tomorrow in Las Vegas, Nevada, will have the first chance to test out the upcoming gym system.
The system uses an intense, time-dilated, custom workout while immersing users in challenging, gamified and competitive virtual reality fitness experiences, powered by HTC Vive software.
“In Black Box you’ll utilise strength, agility, balance and speed in a larger than life virtual world where we are able to harness the nature that is brought out in video games – dedication, determination, and longevity – and turn it into real, physical workouts that challenge both mind and body," said Preston Lewis, CCO of Black Box VR.
The business was founded in 2016 by Lewis and Ryan DeLuca, who had already built Bodybuilding.com into a major supplement retailer, with nearly $500m (€369.55m, £370.55m) in annual sales.
DeLuca, CEO of Black Box VR, said: “For nearly two years, our team of veterans from the fitness industry and the gaming industry have collaborated to harness the power of virtual reality to change the landscape of results-driven exercise and competitive eSports.
“We couldn’t be more excited to unveil our product in Las Vegas, and proud to have been honoured with a CES Innovation Award.”
CES is a global networking conference for consumer technologies and has been recognising achievements in product design and engineering since 1976.
The CES Innovation Awards are sponsored by the Consumer Technology Association (CTA).
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii
is preparing to open near the world-famous archaeological site in southern Italy.
Experience design company, BRC Imagination Arts, has completed a transition that sees founder
Bob Rogers pass ownership of the business to four long-serving senior executives, while
remaining actively involved with the company.
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th
anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s
longstanding “Hollywood in Germany” positioning.
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over thirty years ago, from the Audio Visual
Department [more...]
Sally Corporation Our services include: Dark ride design & build; Redevelopment of existing attractions; High-quality [more...]
Alterface Alterface’s Creative Division team is
seasoned in concept and ride development,
as well as storyte [more...]
Simworx Ltd The company was initially established
in 1997. Terry Monkton and Andrew
Roberts are the key stakeh [more...]
An opportunity to reimagine one of the UK’s most recognisable towers has been formally
opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its
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