Latest
issue
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs   News   Features   Products   Company profilesProfiles   Magazine   Handbook   Advertise    Subscribe  
NEWS
Banyan Tree's kicks off global rollout of new Wellbeing Sanctuary concept
POSTED 27 Apr 2021 . BY Megan Whitby
The new concept is designed to put the power into guests' hands to determine what facet of their own wellbeing they want to focus on Credit: Banyan Tree

Credit: Banyan Tree
Our mission is to demystify wellbeing and democratise it for everyone
– Lee Won Hoe
In response to the global reevaluation of wellbeing, Banyan Tree has extended its flexible and personalisable wellness concept – Banyan Tree Wellbeing Sanctuaries.

The launch is based on ecotherapy and involves guests staying in a unique Wellbeing Sanctuary villa with a set pay rate allowing them access to up to 50 different types of wellness activities a week inspired by the destination, plus a daily massage.

The villas, in their first guise, quietly launched at the flagship Banyan Tree Phuket, Thailand, in May 2018.

Now, the concept is being rolled out in China, Indonesia, Malaysia, Mexico, Morocco, Thailand and Vietnam throughout 2021.

As every individual’s journey to wellbeing is different, Banyan Tree wants to provide a tranquil retreat with the time and space for guests to choose their own activities throughout their stay with a unique credit system, in consultation with the property’s wellbeing host.

Through a simple approach of eight wellbeing pillars, guests may personalise their stay and pick up new personal practices to sustain even after returning home.

“Our mission is to demystify wellbeing and democratise it for everyone,” explained Lee Woon Hoe, Banyan Tree’s executive director of wellbeing and the mastermind behind the new concept.

“We’re excited to launch the sanctuary experience globally and hope that in discovering these simple yet impactful ways to improve their wellbeing, our guests will sustain these practices when they return home, into their daily lives and with their loved ones.”

A stay at Banyan Tree’s Wellbeing Sanctuary includes:
  • Accommodation at a wellbeing suite or villa designed for sleep enhancement

  • In-room amenities such as yoga mats, stretch bands and singing bowls for private practice

  • Pre-sleep bath and body rituals

  • Balanced healthy meals and mini-bar provisions using locally sourced ingredients

  • Bodywork and Spa therapy experience

  • Personalised, take-home wellbeing guide for sustained learning


Guests pay around US$500 (€414, £360) a night to stay in one of the 23 Banyan Tree Wellbeing Sanctuary villas in Phuket.

Retreats last for a minimum of two days, with a variety of activities to accommodate couples or families with different leisure and wellbeing preferences.

To read more about the inspiration behind Banyan Tree’s Wellbeing Sanctuaries, check out Spa Business’ in-depth interview here.
RELATED STORIES
  Banyan Tree Group kicks off European growth plans with new hillside spa resort in Greece


Sustainable luxury hotel group Banyan Tree Group is continuing its global expansion with the opening of its first flagship property in Europe, Angsana Corfu Resort & Spa.
  Banyan Tree curating solar-powered wellness retreat on private Mozambican island


Asian-inspired wellness sanctuaries crafted by Banyan Tree will open on luxury private islands off the coast of Mozambique in Q4 2022.
  Banyan Tree Krabi opens with rainforest-themed spa, inspired by legendary mythical sea serpent


Banyan Tree Group has begun welcoming guests to a new 72-key beachfront resort and spa in Southern Thailand, named Banyan Tree Krabi.
  Banyan Tree leads by example and rolls out three new staff mental health initiatives


Banyan Tree Group has announced it’s rolling out three groupwide initiatives to promote staff wellbeing, in particular mental health, during COVID-19 and beyond.
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
+ More news   
LATEST JOBS
General Manager, The Needles
Heritage Great Britain
Salary: c£70,000pa + benefits + relocation support
Job location: Isle of Wight , United Kingdom
+ More jobs  

COMPANY PROFILES
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
+ More profiles  
CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
28-29 Sep 2026

Wellness Destination AI Tech Summit – Tourism, Hospitality & Real Estate, 28-29 Sept 2026

Grand Ballroom, METT Singapore, Singapore
+ More diary  
LATEST ISSUES
+ View Magazine Archive

Attractions Management

2026 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 2


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2025 issue 1


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management

2024 issue 4


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription

Attractions Management News

06 Apr 2020 issue 153


View on turning pages
Download PDF
View archive
FREE digital subscription
Print subscription

Attractions Handbook

2019


View issue contents
View on turning pages
Download PDF
FREE digital subscription
Print subscription
 
ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
 
ATTRACTIONS MANAGEMENT
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS
ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026
Get Attractions Management digital magazine FREE
Sign up here ▸
Jobs    News   Products   Magazine   Subscribe
NEWS
Banyan Tree's kicks off global rollout of new Wellbeing Sanctuary concept
POSTED 27 Apr 2021 . BY Megan Whitby
The new concept is designed to put the power into guests' hands to determine what facet of their own wellbeing they want to focus on Credit: Banyan Tree
Credit: Banyan Tree
Our mission is to demystify wellbeing and democratise it for everyone
– Lee Won Hoe
In response to the global reevaluation of wellbeing, Banyan Tree has extended its flexible and personalisable wellness concept – Banyan Tree Wellbeing Sanctuaries.

The launch is based on ecotherapy and involves guests staying in a unique Wellbeing Sanctuary villa with a set pay rate allowing them access to up to 50 different types of wellness activities a week inspired by the destination, plus a daily massage.

The villas, in their first guise, quietly launched at the flagship Banyan Tree Phuket, Thailand, in May 2018.

Now, the concept is being rolled out in China, Indonesia, Malaysia, Mexico, Morocco, Thailand and Vietnam throughout 2021.

As every individual’s journey to wellbeing is different, Banyan Tree wants to provide a tranquil retreat with the time and space for guests to choose their own activities throughout their stay with a unique credit system, in consultation with the property’s wellbeing host.

Through a simple approach of eight wellbeing pillars, guests may personalise their stay and pick up new personal practices to sustain even after returning home.

“Our mission is to demystify wellbeing and democratise it for everyone,” explained Lee Woon Hoe, Banyan Tree’s executive director of wellbeing and the mastermind behind the new concept.

“We’re excited to launch the sanctuary experience globally and hope that in discovering these simple yet impactful ways to improve their wellbeing, our guests will sustain these practices when they return home, into their daily lives and with their loved ones.”

A stay at Banyan Tree’s Wellbeing Sanctuary includes:
  • Accommodation at a wellbeing suite or villa designed for sleep enhancement

  • In-room amenities such as yoga mats, stretch bands and singing bowls for private practice

  • Pre-sleep bath and body rituals

  • Balanced healthy meals and mini-bar provisions using locally sourced ingredients

  • Bodywork and Spa therapy experience

  • Personalised, take-home wellbeing guide for sustained learning


Guests pay around US$500 (€414, £360) a night to stay in one of the 23 Banyan Tree Wellbeing Sanctuary villas in Phuket.

Retreats last for a minimum of two days, with a variety of activities to accommodate couples or families with different leisure and wellbeing preferences.

To read more about the inspiration behind Banyan Tree’s Wellbeing Sanctuaries, check out Spa Business’ in-depth interview here.
RELATED STORIES
Banyan Tree Group kicks off European growth plans with new hillside spa resort in Greece


Sustainable luxury hotel group Banyan Tree Group is continuing its global expansion with the opening of its first flagship property in Europe, Angsana Corfu Resort & Spa.
Banyan Tree curating solar-powered wellness retreat on private Mozambican island


Asian-inspired wellness sanctuaries crafted by Banyan Tree will open on luxury private islands off the coast of Mozambique in Q4 2022.
Banyan Tree Krabi opens with rainforest-themed spa, inspired by legendary mythical sea serpent


Banyan Tree Group has begun welcoming guests to a new 72-key beachfront resort and spa in Southern Thailand, named Banyan Tree Krabi.
Banyan Tree leads by example and rolls out three new staff mental health initiatives


Banyan Tree Group has announced it’s rolling out three groupwide initiatives to promote staff wellbeing, in particular mental health, during COVID-19 and beyond.
MORE NEWS
OMA completes New Museum transformation with landmark expansion and Oberon restaurant
OMA has completed a major transformation of New York's New Museum, creating a larger cultural campus that combines expanded exhibition spaces with learning, performance, hospitality and public programming.
David Rockwell creates immersive magic destination, The Hand and The Eye
A US$50 million (£44.2 million, €51.2 million) transformation of Chicago's historic McCormick Mansion has created a new destination that combines live magic, immersive theatre, dining and private membership under one roof.
Montana Heritage Center opens with immersive exhibits and US$107 million investment
The Montana Historical Society has officially celebrated the opening of its new Montana Heritage Center, a US$107 million (£79 million, €92 million) destination that combines immersive storytelling with cutting-edge audiovisual technology to bring the sta
Universal launches new theme park model with Kids Resort
Universal Destinations and Experiences has launched a new regional theme park model with the opening of Universal Kids Resort in Frisco, Texas.
San Antonio Zoo reports $283 million economic impact as expansion plans progress
San Antonio Zoo has reported a US$283 million economic impact for 2025, following a decade- long transformation programme that has seen almost US$200 million invested into the Texas attraction.
Great Barrier Reef attraction set for AU$180 million reinvention
Plans for the AU$180 million redevelopment of Reef HQ Aquarium in Townsville, Australia, are progressing, with the project set to transform the attraction into a global centre for reef education and conservation.
+ More news   
 
COMPANY PROFILES
Polin Waterparks

Polin was founded in Istanbul in 1976. Polin has since grown into a leading company in the waterpa [more...]
Taylor Made Designs

Founded in 1993, Taylor Made Designs supply corporate clothing and brand-enhancing merchandise to [more...]
Vekoma Rides Manufacturing B.V.

Vekoma Rides has a large variety of coasters and attractions. [more...]
Alterface

Alterface’s Creative Division team is seasoned in concept and ride development, as well as storyte [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
28-29 Sep 2026

Wellness Destination AI Tech Summit – Tourism, Hospitality & Real Estate, 28-29 Sept 2026

Grand Ballroom, METT Singapore, Singapore
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS