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Six Flags Entertainment to operate Magic Waters Waterpark
POSTED 11 Oct 2018 . BY Luke Cloherty
Six Flags is taking up ownership of another waterpark, adding the Magic Waters Waterpark in Cherry Valley, Illinois, to its growing portfolio.

Starting in Q1 2019, Six Flags has agreed a lease deal with the Rockford Park District Board of Commissioners to operate the 43-acre attraction, which has been operated by Rockford Park District since 1988.

Rebranded as a Six Flags waterpark, the acquisition is part of an continued North American expansion by Six Flags, which has set out a strategy of acquiring or developing waterparks, with acquisitions of existing properties allowing the operator to expand capacity and attendance with minimal investment, providing a quick payback and high return on invested capital.

"This is a fantastic property that complements our theme and waterpark in Gurnee, Illinois, and provides tremendous added value for our season pass holders and members," said Six Flags Great America park president Hank Salemi

"We look forward to sharing the thrill of Six Flags with guests of all ages in this important market."

Jay Sandine, Rockford Park District executive director, added: "By having the Six Flags brand in this market, we expect a major increase in tourism, which will have a significant economic impact for our community.

"Six Flags will continue to make capital investments in the waterpark, which frees up district resources to invest in our communities’ priorities such as parks, playgrounds and youth."

When the lease begins, Rockford natives can obtain Six Flags gold season passes and memberships, which will offer admission to Six Flags Great America, Six Flags Hurricane Harbor, Magic Waters and any other Six Flags theme park, as well as free parking and special admission offers for guests.
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Jobs . News . Products . Magazine
NEWS
Six Flags Entertainment to operate Magic Waters Waterpark
POSTED 11 Oct 2018 . BY Luke Cloherty
Six Flags is taking up ownership of another waterpark, adding the Magic Waters Waterpark in Cherry Valley, Illinois, to its growing portfolio.

Starting in Q1 2019, Six Flags has agreed a lease deal with the Rockford Park District Board of Commissioners to operate the 43-acre attraction, which has been operated by Rockford Park District since 1988.

Rebranded as a Six Flags waterpark, the acquisition is part of an continued North American expansion by Six Flags, which has set out a strategy of acquiring or developing waterparks, with acquisitions of existing properties allowing the operator to expand capacity and attendance with minimal investment, providing a quick payback and high return on invested capital.

"This is a fantastic property that complements our theme and waterpark in Gurnee, Illinois, and provides tremendous added value for our season pass holders and members," said Six Flags Great America park president Hank Salemi

"We look forward to sharing the thrill of Six Flags with guests of all ages in this important market."

Jay Sandine, Rockford Park District executive director, added: "By having the Six Flags brand in this market, we expect a major increase in tourism, which will have a significant economic impact for our community.

"Six Flags will continue to make capital investments in the waterpark, which frees up district resources to invest in our communities’ priorities such as parks, playgrounds and youth."

When the lease begins, Rockford natives can obtain Six Flags gold season passes and memberships, which will offer admission to Six Flags Great America, Six Flags Hurricane Harbor, Magic Waters and any other Six Flags theme park, as well as free parking and special admission offers for guests.
MORE NEWS
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Bedrock City, a Flintstones-themed roadside attraction in Arizona, US, has closed after nearly 50 years, and is to be replaced by a showcase for falconry called Raptor Ranch.
Vancouver cetacean ban order upheld as aquarium challenges city parks board
A legal dispute between Vancouver Aquarium in Canada and the Vancouver Board of Parks and Recreation regarding the keeping of cetaceans (whales and dolphins) is set to rumble on, after an appeal court decision this week.
Melike Altinisik Architects chosen to create self-constructing robot museum in South Korea
Turkish design bureau Melike Altinisik Architects (MAA) have been selected to build a museum of robotics with components that "construct themselves".
London’s National Gallery aims for US retail expansion
London's National Gallery is attempting to crack the US market, appointing a licensing agency to develop a multi-tiered retail strategy for the institution.
+ More news   
LATEST JOBS
Active Outdoors Assistant
National Trust
Salary: £8.46 per hour
Job location: Ulverston, UK
Group Travel Trade Manager
The Royal Mint
Salary: Competitive Salary and Benefits
Job location: Llantrisant, Pontyclun, UK
Commercial Operations Director
The National Museum of the Royal Navy
Salary: £60,000 circa per annum
Job location: Portsmouth, UK
Theme Park Resort Duty Managers
Gulliver's Theme Park
Salary: Competitive Salary and Benefits
Job location: Rother Valley, Rotherham, South Yorkshire, UK
Trainee Manager Programme
Gulliver's Theme Park
Salary: Competitive Salary and Benefits
Job location: South Yorkshire, UK
Restaurant and Bar Team Leader
Alton Towers Theme Park
Salary: Competitive
Job location: Stoke-on-Trent, UK
+ More jobs  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

ABOUT LEISURE MEDIA
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