IAAPA 2016: Panasonic and Videro debut light-activated content delivery technology | attractionsmanagement.com news
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IAAPA 2016: Panasonic and Videro debut light-activated content delivery technology
POSTED 14 Nov 2016 . BY Alice Davis
Panasonic and Videro have joined forces to debut a light-activated data delivery technology, which would allow operators to send information directly to a guest’s device.

When a guest locks their device on an object lit by an LED, Panasonic LinkRay reads the light frequency to send the required data into the palm of their hand.

This could work, for example, for bringing to life an artefact in a museum, for wayfinding in a theme park or for creating hidden surprises in an experience.

“You can hold the device in front an object in a store, and all the information about the product pops up on the screen,” Videro founder Johannes Buld told Attractions Management. “Imagine you’re looking at a Van Gogh painting in a museum; all the information arrives instantly on your phone, including the audioguide. You are always connected to content.”

This type of application would work with camera and light ID technology from Panasonic, called LinkRay, and Videro database technology. The camera picks up the light frequency, or light ID, which is pre-programmed by the user to relate to the relevant content. This means the data can also be changed by the user at any time.

Panasonic has developed a “solution in a box” mobile demo kit and will embark on a multi-city tour in the US to present this technology to customers.
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Jobs . News . Products . Magazine
NEWS
IAAPA 2016: Panasonic and Videro debut light-activated content delivery technology
POSTED 14 Nov 2016 . BY Alice Davis
Panasonic and Videro have joined forces to debut a light-activated data delivery technology, which would allow operators to send information directly to a guest’s device.

When a guest locks their device on an object lit by an LED, Panasonic LinkRay reads the light frequency to send the required data into the palm of their hand.

This could work, for example, for bringing to life an artefact in a museum, for wayfinding in a theme park or for creating hidden surprises in an experience.

“You can hold the device in front an object in a store, and all the information about the product pops up on the screen,” Videro founder Johannes Buld told Attractions Management. “Imagine you’re looking at a Van Gogh painting in a museum; all the information arrives instantly on your phone, including the audioguide. You are always connected to content.”

This type of application would work with camera and light ID technology from Panasonic, called LinkRay, and Videro database technology. The camera picks up the light frequency, or light ID, which is pre-programmed by the user to relate to the relevant content. This means the data can also be changed by the user at any time.

Panasonic has developed a “solution in a box” mobile demo kit and will embark on a multi-city tour in the US to present this technology to customers.
RELATED STORIES
IAAPA 2015: Revolutionary Videro technology streamlines AV for museums, 3D/4D attractions


A new platform is set to change the way operators and visitors interact with audiovisual content, allowing them to manage multimedia content from their smart device.
MORE NEWS
Futuroscope reopens for 2019 with a host of new attractions
The Futuroscope theme park in Poitiers, France, has reopened its doors for the 2019 season and has some big plans for new attractions over the coming years.
Krispy Kreme pops up in London with new flavours
Tourists, shoppers and commuters in Central London will be treated to a special Krispy Kreme experience in March, as the doughnut company opens a pop-up in Great Newport Street, near to Leicester Square and trials new flavours.
Cedar Fair looks ahead with optimism after 2018 results
Cedar Fair has reported positive Q4 and full 2018 figures, along with a new long-term growth target.
US$70m aquarium and wildlife sanctuary mooted for Cambodia
The Cambodian resort city of Siem Reap could become home to a new US$70m (€61.6m, £53.5m) aquarium and wildlife sanctuary, following a meeting between potential investors and the city’s governor.
+ More news   
LATEST JOBS
Visitor Experience Team Leader
The Silverstone Experience
Salary: c £25,000 pa
Job location: Silverstone, Towcester, UK
Retail Manager
The Silverstone Experience
Salary: c £25,000 pa
Job location: Silverstone, Towcester, UK
Active Outdoors Assistant
National Trust
Salary: £8.46 per hour
Job location: Ulverston, UK
Group Travel Trade Manager
The Royal Mint
Salary: Competitive Salary and Benefits
Job location: Llantrisant, Pontyclun, UK
Commercial Operations Director
The National Museum of the Royal Navy
Salary: £60,000 circa per annum
Job location: Portsmouth, UK
Theme Park Resort Duty Managers
Gulliver's Theme Park
Salary: Competitive Salary and Benefits
Job location: Rother Valley, Rotherham, South Yorkshire, UK
+ More jobs  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

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