IAAPA 2016: Panasonic and Videro debut light-activated content delivery technology | attractionsmanagement.com news
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IAAPA 2016: Panasonic and Videro debut light-activated content delivery technology
POSTED 14 Nov 2016 . BY Alice Davis
Panasonic and Videro have joined forces to debut a light-activated data delivery technology, which would allow operators to send information directly to a guest’s device.

When a guest locks their device on an object lit by an LED, Panasonic LinkRay reads the light frequency to send the required data into the palm of their hand.

This could work, for example, for bringing to life an artefact in a museum, for wayfinding in a theme park or for creating hidden surprises in an experience.

“You can hold the device in front an object in a store, and all the information about the product pops up on the screen,” Videro founder Johannes Buld told Attractions Management. “Imagine you’re looking at a Van Gogh painting in a museum; all the information arrives instantly on your phone, including the audioguide. You are always connected to content.”

This type of application would work with camera and light ID technology from Panasonic, called LinkRay, and Videro database technology. The camera picks up the light frequency, or light ID, which is pre-programmed by the user to relate to the relevant content. This means the data can also be changed by the user at any time.

Panasonic has developed a “solution in a box” mobile demo kit and will embark on a multi-city tour in the US to present this technology to customers.
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Jobs . News . Products . Magazine
NEWS
IAAPA 2016: Panasonic and Videro debut light-activated content delivery technology
POSTED 14 Nov 2016 . BY Alice Davis
Panasonic and Videro have joined forces to debut a light-activated data delivery technology, which would allow operators to send information directly to a guest’s device.

When a guest locks their device on an object lit by an LED, Panasonic LinkRay reads the light frequency to send the required data into the palm of their hand.

This could work, for example, for bringing to life an artefact in a museum, for wayfinding in a theme park or for creating hidden surprises in an experience.

“You can hold the device in front an object in a store, and all the information about the product pops up on the screen,” Videro founder Johannes Buld told Attractions Management. “Imagine you’re looking at a Van Gogh painting in a museum; all the information arrives instantly on your phone, including the audioguide. You are always connected to content.”

This type of application would work with camera and light ID technology from Panasonic, called LinkRay, and Videro database technology. The camera picks up the light frequency, or light ID, which is pre-programmed by the user to relate to the relevant content. This means the data can also be changed by the user at any time.

Panasonic has developed a “solution in a box” mobile demo kit and will embark on a multi-city tour in the US to present this technology to customers.
RELATED STORIES
IAAPA 2015: Revolutionary Videro technology streamlines AV for museums, 3D/4D attractions


A new platform is set to change the way operators and visitors interact with audiovisual content, allowing them to manage multimedia content from their smart device.
MORE NEWS
St Louis Zoo reveals plans for US$80m expansion
St Louis Zoo is planning to add a US$80m (€70.6m, £62.4m) expansion which would house a new breeding facility as well as new outdoor visitor experiences.
Dollywood, Universal and Fantawild among 2018 TEA Thea Awards winners
The Themed Entertainment Association (TEA) has revealed the winners of this year's Thea Awards.
IAAPA 2018: WhiteWater and Cirque du Soleil announce plans to 'redefine' waterpark experience
WhiteWater West and Cirque Du Soleil have announced a brand new partnership to bring Cirque-themed waterparks to life in multiple locations worldwide.
Sandcastle-like Dune Museum opens on China’s Gold Coast
The Ullen Centre for Contemporary Art (UCCA) has opened a sandcastle-like museum outside Beijing on China’s Gold Coast.
+ More news   
LATEST JOBS
Area Commercial Manager
Continuum Attractions
Salary: Competitive Salary and Benefits
Job location: North of England and Scotland, UK
Director of Operations
Legoland
Salary: Competitive
Job location: California, USA
Food and Beverage Manager
NAMCO UK Ltd
Salary: Negotiable depending on experience
Job location: Manchester, UK
Sales and Events Manager
NAMCO UK Ltd
Salary: Negotiable depending on experience
Job location: Manchester, UK
Bowling Technician
NAMCO UK Ltd
Salary: Negotiable depending on experience
Job location: Manchester, UK
Evening Duty/Bar Manager
Parkwood Leisure
Salary: £9 per hour
Job location: Longridge, Preston, UK
+ More jobs  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2018

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