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Disneyland worth US$5.7bn annually to California
POSTED 17 Jun 2015 . BY Tom Anstey
A new independent economic study has suggested that California’s Disneyland resort is responsible for more than US$5.7bn (€5bn, £3.6bn) in economic activity across the south of the state, supporting more than 28,000 regional jobs in the process.

Estimated economic impact for 2013 has increased 21 per cent over a similar study dating back to 2009. The report by Arduin, Laffer & Moore Econometrics also gives a glimpse into the effect of the US$1.1bn (€980m, £704m) expansion of California Adventure Park in 2012, which included the addition of Cars Land and helped to generate more than US$370m (€330m, £237m) in state and local taxes in 2013.

According to the analysis, spending attributed to Disneyland and its visitors accounted for around a third of the US$9.6bn (€8.6bn, £6.1bn) generated by tourism in Orange County in 2013, with spending by Disneyland visitors at businesses outside of the resort totalling US$1.4bn (€1.2bn, £896m).

With Disneyland closing in on its 60th anniversary, large crowds have meant the park has been regularly reaching capacity, with employees having to redirect visitors to California Adventure. One solution to the problem of overcrowding is the introduction of a new surge pricing payment system for peak times of year, which has been touted by Disney.
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Jobs . News . Products . Magazine
NEWS
Disneyland worth US$5.7bn annually to California
POSTED 17 Jun 2015 . BY Tom Anstey
A new independent economic study has suggested that California’s Disneyland resort is responsible for more than US$5.7bn (€5bn, £3.6bn) in economic activity across the south of the state, supporting more than 28,000 regional jobs in the process.

Estimated economic impact for 2013 has increased 21 per cent over a similar study dating back to 2009. The report by Arduin, Laffer & Moore Econometrics also gives a glimpse into the effect of the US$1.1bn (€980m, £704m) expansion of California Adventure Park in 2012, which included the addition of Cars Land and helped to generate more than US$370m (€330m, £237m) in state and local taxes in 2013.

According to the analysis, spending attributed to Disneyland and its visitors accounted for around a third of the US$9.6bn (€8.6bn, £6.1bn) generated by tourism in Orange County in 2013, with spending by Disneyland visitors at businesses outside of the resort totalling US$1.4bn (€1.2bn, £896m).

With Disneyland closing in on its 60th anniversary, large crowds have meant the park has been regularly reaching capacity, with employees having to redirect visitors to California Adventure. One solution to the problem of overcrowding is the introduction of a new surge pricing payment system for peak times of year, which has been touted by Disney.
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Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
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VIDEO GALLERY

Red Raion - VR/5D Films Showreel 2016
Red Raion is the first made-in-Italy VR/5D movie production company, for your most advanced theaters and simulators. Enjoy some samples from their movies produced in 2016! Find out more...
More videos:
Introducing AnimaChat! – Animalive
Red Raion: Meet the Team - Introduction – Red Raion
Simworx - The power to move you… – Simworx
+ More videos  

CATALOGUE GALLERY
 

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DIRECTORY
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DIARY

25-27 Jun 2019

BALPPA Summer Conference 2019

The Balmer Lawn Hotel and Carey’s Manor Hotel, New Forest, United Kingdom
04 Jul 2019

National Hotel Marketing Conference

Hilton at St George's Park, Burton-on-Trent, United Kingdom
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

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