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Paramount rejoins London Resort project as PY Gerbeau named new chief executive
POSTED 01 Jul 2019 . BY Tom Anstey
Joining LRCH, I can now play my part in helping to create a world-class destination to rival all others
– PY Gerbeau
Just over two years after pulling out of a deal to be the brand lead for a multi-billion pound theme park development in Kent, UK, Paramount Pictures has entered into a new partnership with London Resort Company Holdings (LRCH), re-engaging with the project to supply its iconic IPs.

Since Paramount’s exit from the project, LRCH has signed up ITV Studios to sit alongside its BBC IPs. With Paramount rejoining the project, this will unlock the potential for the addition of iconic franchises such as The Godfather, The Italian Job and Mission Impossible.

The news is coupled with the appointment of PY Gerbeau as chief executive of LRCH. In previous roles, the Frenchman was credited with contributing to the development of Euro Disney in the late 90s and the Millenium Dome in London in 2000. Gerbeau went on to be chief executive of X-Leisure, operator of the Xscape centres and other leisure facilities.

"The new partnership with Paramount is fantastic news for everyone," said Gerbeau. "Now the best of Hollywood will be joining the best of British from BBC Studios and ITV Studios, to create amazing and unique experiences for the whole family.

"Joining LRCH, I can now play my part in helping to create a world-class destination to rival all others. Central to that strategy is to partner with the best brands from across TV, film, music and entertainment. Having Paramount on-board is a major step towards realising that ambition."

The resort, which is scheduled for 2024, will be set over 2.1sq km (0.8sq mi), with 0.8sq km (0.3sq mi) dedicated to rides, experienced and an entertainment district. The site will also feature 3,500 hotel rooms.

“The London Resort represents a truly global resort opportunity and we’re delighted to be playing our part in bringing iconic movies to life in truly immersive experiences and rides," said Kevin Suh, president of Themed Entertainment and Consumer Products for Paramount Pictures. "We’re also delighted, as the most iconic studio in Hollywood, to be sharing our unparalleled catalogue of instantly recognisable films and characters.”
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Jobs . News . Products . Magazine
NEWS
Paramount rejoins London Resort project as PY Gerbeau named new chief executive
POSTED 01 Jul 2019 . BY Tom Anstey
Joining LRCH, I can now play my part in helping to create a world-class destination to rival all others
– PY Gerbeau
Just over two years after pulling out of a deal to be the brand lead for a multi-billion pound theme park development in Kent, UK, Paramount Pictures has entered into a new partnership with London Resort Company Holdings (LRCH), re-engaging with the project to supply its iconic IPs.

Since Paramount’s exit from the project, LRCH has signed up ITV Studios to sit alongside its BBC IPs. With Paramount rejoining the project, this will unlock the potential for the addition of iconic franchises such as The Godfather, The Italian Job and Mission Impossible.

The news is coupled with the appointment of PY Gerbeau as chief executive of LRCH. In previous roles, the Frenchman was credited with contributing to the development of Euro Disney in the late 90s and the Millenium Dome in London in 2000. Gerbeau went on to be chief executive of X-Leisure, operator of the Xscape centres and other leisure facilities.

"The new partnership with Paramount is fantastic news for everyone," said Gerbeau. "Now the best of Hollywood will be joining the best of British from BBC Studios and ITV Studios, to create amazing and unique experiences for the whole family.

"Joining LRCH, I can now play my part in helping to create a world-class destination to rival all others. Central to that strategy is to partner with the best brands from across TV, film, music and entertainment. Having Paramount on-board is a major step towards realising that ambition."

The resort, which is scheduled for 2024, will be set over 2.1sq km (0.8sq mi), with 0.8sq km (0.3sq mi) dedicated to rides, experienced and an entertainment district. The site will also feature 3,500 hotel rooms.

“The London Resort represents a truly global resort opportunity and we’re delighted to be playing our part in bringing iconic movies to life in truly immersive experiences and rides," said Kevin Suh, president of Themed Entertainment and Consumer Products for Paramount Pictures. "We’re also delighted, as the most iconic studio in Hollywood, to be sharing our unparalleled catalogue of instantly recognisable films and characters.”
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London Resort Company Holdings (LRCH) has teamed up with ITV Studios on its multi-billion pound theme park project, announcing a new partnership that will see ITV's world-famous content transformed into unique attractions at the resort when it opens in 2024.
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COMPANY PROFILE
Simworx Ltd

The company was initially established in 1997. Terry Monkton and Andrew Roberts are the key stakeh [more...]
+ More profiles  
FEATURED SUPPLIER

How can travelling exhibitions adapt for the future?
Emily Cronin, partnerships manager at the Science Museum Group in the UK, shares insights into evolving business models for touring exhibitions in Spokes, Ecsite’s magazine. [more...]
VIDEO GALLERY

Red Raion - Trailer Peter Pan - Saving Tinkerbell VR
Red Raion is the CGI studio specialized in media based attraction. Find out more...
More videos:
Jurassic War - Immersive tunnel movie trailer – Red Raion
Introducing AnimaChat! – Animalive
Experience the experience – Polin Waterparks & Pool Systems
+ More videos  

CATALOGUE GALLERY
 

+ More catalogues  
DIRECTORY
+ More directory  
DIARY

18-20 Jul 2019

Indonesia International Amusement & Leisure Expo (IIALE 2019)

Jakarta International Expo , Jakarta, Indonesia
16-19 Sep 2019

IAAPA Expo Europe 2019

Paris Expo Porte de Versailles, Paris, France
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

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