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Museum of Ice Cream to become permanent attraction following successful debut year
POSTED 17 Sep 2018 . BY Tom Anstey
San Francisco's popular Museum of Ice Cream (MOIC) doesn't look like it's going to start melting anytime soon, after the visitor attraction announced its permanent residence in the city following a successful debut year.

Originally intended only as a temporary installation, more than 500,000 visitors have flocked to the Bay Area of San Francisco over the last year to explore the sweet treats on offer at MOIC.

Created by its founder, Maryellis Bunn, the museum offers an immersive, multi-sensory experience, where ice cream – a "universal symbol of joy, a personal pleasure, and a transportive vehicle for anyone’s imagination" – is the star of the show.

Becoming a permanent attraction, the museum will next year unveil a 2.0 version of the experience, with a series of new installations and flavours coming in 2019.

In addition, starting this quarter, MOIC will introduce "big kid" experiences – a series of over 18s events taking place in the museum at night.

MOIC is also launching a San Francisco version its pop-up, following a successful run in New York City. Called The Pint Shop, the addition is a free-to-visit immersive store, selling different flavours of the museum's ice cream, offering tasting sessions and selling MOIC-branded merchandise.
The concept was started by a pool of sprinkles
The attraction has become one of the most photographed exhibits on Instagram
MOIC's Museum of Ice Cream was born under the premise that ice cream is a universal symbol of joy, a personal pleasure, and a transportive vehicle for anyone’s imagination
Founder and creative director, Maryellis Bunn created the Museum of Ice Cream in 2016
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NEWS
Museum of Ice Cream to become permanent attraction following successful debut year
POSTED 17 Sep 2018 . BY Tom Anstey
San Francisco's popular Museum of Ice Cream (MOIC) doesn't look like it's going to start melting anytime soon, after the visitor attraction announced its permanent residence in the city following a successful debut year.

Originally intended only as a temporary installation, more than 500,000 visitors have flocked to the Bay Area of San Francisco over the last year to explore the sweet treats on offer at MOIC.

Created by its founder, Maryellis Bunn, the museum offers an immersive, multi-sensory experience, where ice cream – a "universal symbol of joy, a personal pleasure, and a transportive vehicle for anyone’s imagination" – is the star of the show.

Becoming a permanent attraction, the museum will next year unveil a 2.0 version of the experience, with a series of new installations and flavours coming in 2019.

In addition, starting this quarter, MOIC will introduce "big kid" experiences – a series of over 18s events taking place in the museum at night.

MOIC is also launching a San Francisco version its pop-up, following a successful run in New York City. Called The Pint Shop, the addition is a free-to-visit immersive store, selling different flavours of the museum's ice cream, offering tasting sessions and selling MOIC-branded merchandise.
The concept was started by a pool of sprinkles
The attraction has become one of the most photographed exhibits on Instagram
MOIC's Museum of Ice Cream was born under the premise that ice cream is a universal symbol of joy, a personal pleasure, and a transportive vehicle for anyone’s imagination
Founder and creative director, Maryellis Bunn created the Museum of Ice Cream in 2016
MORE NEWS
New Rockhampton art gallery goes ahead as government funding announced
The award of a federal government funding grant to the tune of AU$10m (US$7.1m, €6.25m, £5.35m) will see plans advance for the development of a new site for the Rockhampton Art Gallery in Rockhampton, Queensland, Australia.
Faroe Islands prepare for summer rush by saying no to tourism in April
In a bid to tackle rising overtourism, the Faroe Islands is closing its doors to visitors next month, with a team of volunteers set to spend three days undertaking a number of tasks to prepare the country for its summer influx of visitors.
Kengo Kuma's wood market-inspired museum on track for summer opening
The Kengo Kuma-designed Odunpazarı Modern Museum (OMM) is slated to launch in Eskisehir, Turkey – the former "Turkic World" capital of culture – in June.
The Aon Center's new observatory will offer rare views of Chicago
The Hettema Group and architecture practice Solomon Cordwell Buenz (SCB) have been tapped to create a sky deck and visitor attraction at the Aon Center in Chicago, IL.
+ More news   
LATEST JOBS
Catering Manager
Welsh Water
Salary: £32,392 - £37,027
Job location: Conwy, UK
Retail Manager
The Silverstone Experience
Salary: Up to £30,000 pa
Job location: Silverstone, Towcester, UK
Human Resource Manager
Eureka
Salary: Circa £32,000 per annum
Job location: Halifax, UK
Assistant Director Visitor and Site Operations
Eureka
Salary: Circa £42,000 per annum
Job location: Halifax, UK
Attraction Manager - Conwy
Welsh Water
Salary: £39,966 - £46,960
Job location: Conwy, UK
Attraction Manager - Powys
Welsh Water
Salary: £39,966 - £46,960
Job location: Rhayader, UK
+ More jobs  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2019

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