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Snapchat partners Disney, Universal and Six Flags on in-park augmented reality
POSTED 04 Jul 2018 . BY Alice Davis
The popular multimedia messaging app Snapchat has unveiled brand new augmented reality experiences for visitors to some of the US’ biggest theme parks.

Working with Disney, Universal and Six Flags, Snapchat has developed lenses for each of their parks, so that guests can engage with AR versions of their favourite characters during their visit.

When using the app and looking through their device, guests will see augmented reality Minions running around Universal’s Hollywood and Orlando parks, or will see augmented reality Superman at Six Flags’ properties.

According to the Hollywood Reporter, Snapchat is aiming to expand these park-specific lenses worldwide.

“We love working with our partners Disney, Universal and Warner Bros. to create augmented reality experiences that allow our users to connect with some of their favourite characters in a totally new way,” Snap’s Ben Schwerin told the website. “We can't wait for Snapchatters to have fun with these lenses when they visit the parks this summer.”
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NEWS
Snapchat partners Disney, Universal and Six Flags on in-park augmented reality
POSTED 04 Jul 2018 . BY Alice Davis
The popular multimedia messaging app Snapchat has unveiled brand new augmented reality experiences for visitors to some of the US’ biggest theme parks.

Working with Disney, Universal and Six Flags, Snapchat has developed lenses for each of their parks, so that guests can engage with AR versions of their favourite characters during their visit.

When using the app and looking through their device, guests will see augmented reality Minions running around Universal’s Hollywood and Orlando parks, or will see augmented reality Superman at Six Flags’ properties.

According to the Hollywood Reporter, Snapchat is aiming to expand these park-specific lenses worldwide.

“We love working with our partners Disney, Universal and Warner Bros. to create augmented reality experiences that allow our users to connect with some of their favourite characters in a totally new way,” Snap’s Ben Schwerin told the website. “We can't wait for Snapchatters to have fun with these lenses when they visit the parks this summer.”
RELATED STORIES
Snapchat signs up Jeff Koons for augmented reality art project


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Mona Keijzer, state of secretary for the Department of Economic Affairs in the Netherlands, was on hand for the launch of this year's European Attractions Show (EAS) - the largest in the event's history.
Bates Smart condemns Sydney stadium plans, talks of upcoming "renaissance" in urban renewal
Philip Vivian, director of the multidisciplinary design firm Bates Smart, has criticised plans by the Australian government to demolish and rebuild Sydney's Allianz football stadium at Moore Park.
Brevard Zoo’s new lagoon-themed aquarium gets financial boost
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Chief of European Economic and Social Committee to take up museum internship programme
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+ More news   
LATEST JOBS
Education Assistant (Grove Theatre)
Stevenage Leisure Limited
Salary: Competitive Salary & Benefits
Job location: Dunstable, UK
Technician - Gordon Craig Theatre, Stevenage
Stevenage Leisure Limited
Salary: Competitive Salary & Benefits
Job location: Stevenage, UK
Senior Technician - Gordon Craig Theatre, Stevenage
Stevenage Leisure Limited
Salary: Competitive Salary & Benefits
Job location: Stevenage, UK
Logistics and Procurement Manager
Legoland
Salary: Competitive
Job location: Goshen, New York, USA
Head of eCommerce
Merlin Entertainments Group
Salary: Competitive
Job location: Lake Wales, FL, USA
US LEGO Model Production Manager
Merlin Entertainments Group
Salary: Competitive
Job location: Lake Wales, FL, USA
+ More jobs  
 


ADVERTISE . CONTACT US

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Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2018

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