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Dynamic Earth using mixed reality to bring dinosaur creations to life
POSTED 13 Jun 2018 . BY Tom Anstey
The Dynamic Earth science centre in Edinburgh, Scotland, is launching a new attraction that promises to "bring dinosaurs to the digital age", allowing children to design their own dinosaur before seeing it brought to life in front of their eyes.

Starting in July, visitors will be able to create a "Designosaur", using an iPad to build a dinosaur which will be made a reality using mixed reality technology. Once created, guests will be able to interact with the extinct beast, and even take a selfie with the virtual animal.

"This is the first time our guests have had the opportunity to actually create and build their very own dinosaur," said Eilidh Massie, marketing director at Dynamic Earth.

“This is a really fantastic activity that allows people to not only design and personalise their dinosaur but also to see it come to life right in front of them."

Designosaur will be available from 1 July, running alongside the returning Operation Earth – part of a partnership with the Natural Environment Research Council (NERC) to deliver exciting and engaging activities for families at science centres throughout the UK. Operation Earth will invite visitors to find out how the work of organisations such as the NERC are leading the way in helping us understand the world around us, how it’s changing and what impact this will have.

Both Designosaur and Operation Earth will run through the summer, concluding on 26 August. Dynamic Earth worked with marketing communications agency Multiply on the Designosaur concept.
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Jobs . News . Products . Magazine
NEWS
Dynamic Earth using mixed reality to bring dinosaur creations to life
POSTED 13 Jun 2018 . BY Tom Anstey
The Dynamic Earth science centre in Edinburgh, Scotland, is launching a new attraction that promises to "bring dinosaurs to the digital age", allowing children to design their own dinosaur before seeing it brought to life in front of their eyes.

Starting in July, visitors will be able to create a "Designosaur", using an iPad to build a dinosaur which will be made a reality using mixed reality technology. Once created, guests will be able to interact with the extinct beast, and even take a selfie with the virtual animal.

"This is the first time our guests have had the opportunity to actually create and build their very own dinosaur," said Eilidh Massie, marketing director at Dynamic Earth.

“This is a really fantastic activity that allows people to not only design and personalise their dinosaur but also to see it come to life right in front of them."

Designosaur will be available from 1 July, running alongside the returning Operation Earth – part of a partnership with the Natural Environment Research Council (NERC) to deliver exciting and engaging activities for families at science centres throughout the UK. Operation Earth will invite visitors to find out how the work of organisations such as the NERC are leading the way in helping us understand the world around us, how it’s changing and what impact this will have.

Both Designosaur and Operation Earth will run through the summer, concluding on 26 August. Dynamic Earth worked with marketing communications agency Multiply on the Designosaur concept.
MORE NEWS
Spirou theme park opens in southern France
A new theme park based on the adventures of Belgian comic strip character Spirou has opened its doors in Monteux, southern France.
Kvorning masterminds Neolithic rock art exhibition in Norway
Copenhagen-based design studio Kvorning Design and Communication have created a new installation for Norway's Alta Museum, with the permanent exhibition examining a collection of rock art dating back to the Neolithic era.
Village Roadshow brings Australia's first Topgolf attraction to Gold Coast
Australia’s largest theme park operator Village Roadshow has launched a new venture, expanding its attractions presence on the Gold Coast even further with the first Topgolf attraction to open outside of the US or Britain.
EU recognises European Year of Cultural Heritage by offering 15,000 rail passes to young people
Interrail – the service which allows unlimited rail travel across Europe – has teamed with the European Union (EU) to offer 15,000 young people aged 18 a free pass to experience the continent's diversity.
+ More news   
LATEST JOBS
Theming Production Manager
Merlin Entertainments Group
Salary: Competitive
Job location: Staffordshire, UK
Operations Compliance Manager
Chessington World of Adventures
Salary: £26,500 - £29,700
Job location: Chessington, UK
Fastrack and VIP Team Leader
Thorpe Park Resort
Salary: Competitive
Job location: Chertsey, UK
Customer Service Centre/Guest Support Duty Manager
Merlin Entertainments Group
Salary: Competitive
Job location: Chessington, UK
Operations Manager (Hospitality)
The Eye Brand
Salary: Competitive
Job location: London, UK
Marketing Manager
Merlin Entertainments Group
Salary: Competitive
Job location: San Francisco, California, USA
+ More jobs  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2018

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