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NEWS
David Lloyd Leisure enters German market with acquisition of Health City club
POSTED 04 Jun 2018 . BY Tom Walker
CEO Glenn Earlam said the company will continue to look for expansion opportunities "across Europe"
Health club operator David Lloyd Leisure (DLL) has expanded its operations into Germany, following the acquisition of a HealthCity-branded club in Bad Homburg, near Frankfurt.

The DLL plans to invest more than €10m (US$11.7m, £8.8m) in refurbishing, rebranding and developing the site, as part of plans to "making it the leading health and fitness club in the region".

Works will include the complete refurbishment of the gym, two group exercise studios and cafébar, as well as building new indoor and outdoor swimming pools, a HIIT class studioBlaze, an outdoor spa garden and terrace, wet changing rooms, adults only and business zones, a children’s soft play area and DL Kids facilities.

In addition, the spa, indoor changing rooms and indoor tennis courts will be completely refurbished.

Following the deal, DLL will have 15 clubs in mainland Europe – with locations in Holland, Belgium, Spain, Ireland, Italy, France and now Germany – in addition to its 99 clubs in the UK.

The acquisition also means DLL has the now passed its 600,000 member milestone.

According to DLL chief executive Glenn Earlam, the company will continue to look for expansion opportunities "across Europe", including acquisitions and new build sites.

“We believe that there is a huge untapped market for family-focused health and leisure clubs in Germany, so we hope our acquisition of Bad Homburg will be the first of many DLL clubs in this market," Earlam said.

"It’s the latest step in our ambitious European growth plans as we continue to look to expand into our existing territories of Spain, Holland, Belgium, Ireland and Italy as well as breaking into other new markets.

“2018 promises to be another busy year for David Lloyd Leisure as we line up further acquisitions and we are well on track to achieve our target of 150 clubs by 2026.”

The completion of the deal comes in the same week as the company reopened its Acton Park club in West London, following a £9m (US$12m, €10.2m) investment to transform the existing facilities.
RELATED STORIES
  David Lloyd introduces "PTVs" to get screen-addicted members active


David Lloyd Clubs has come up with a novel way to get its TV-addicted members active – by deploying a team of outdoor running coaches with digital screens strapped to their backs.
  David Lloyd Leisure continues European growth with first French club


David Lloyd Leisure (DLL) has announced plans for further expansion into Europe after exchanging contracts for its first health club in France.
  David Lloyd Clubs trials mood-enhancing fitness and wellbeing class


David Lloyd Clubs is trialling a multi-sensory fitness and wellbeing class that incorporates light therapy and HIIT exercises for those feeling the effects of the winter blues.
  DLL completes sale and leaseback of Newbury property


David Lloyd Leisure (DLL) has completed the sale and leaseback of its health and fitness property in Newbury, Berkshire for £17.6m (US$23.4m, €19.5m).
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Heartbreak for Swedish theme park, Liseberg, as fire breaks out
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NEWS
David Lloyd Leisure enters German market with acquisition of Health City club
POSTED 04 Jun 2018 . BY Tom Walker
CEO Glenn Earlam said the company will continue to look for expansion opportunities "across Europe"
Health club operator David Lloyd Leisure (DLL) has expanded its operations into Germany, following the acquisition of a HealthCity-branded club in Bad Homburg, near Frankfurt.

The DLL plans to invest more than €10m (US$11.7m, £8.8m) in refurbishing, rebranding and developing the site, as part of plans to "making it the leading health and fitness club in the region".

Works will include the complete refurbishment of the gym, two group exercise studios and cafébar, as well as building new indoor and outdoor swimming pools, a HIIT class studioBlaze, an outdoor spa garden and terrace, wet changing rooms, adults only and business zones, a children’s soft play area and DL Kids facilities.

In addition, the spa, indoor changing rooms and indoor tennis courts will be completely refurbished.

Following the deal, DLL will have 15 clubs in mainland Europe – with locations in Holland, Belgium, Spain, Ireland, Italy, France and now Germany – in addition to its 99 clubs in the UK.

The acquisition also means DLL has the now passed its 600,000 member milestone.

According to DLL chief executive Glenn Earlam, the company will continue to look for expansion opportunities "across Europe", including acquisitions and new build sites.

“We believe that there is a huge untapped market for family-focused health and leisure clubs in Germany, so we hope our acquisition of Bad Homburg will be the first of many DLL clubs in this market," Earlam said.

"It’s the latest step in our ambitious European growth plans as we continue to look to expand into our existing territories of Spain, Holland, Belgium, Ireland and Italy as well as breaking into other new markets.

“2018 promises to be another busy year for David Lloyd Leisure as we line up further acquisitions and we are well on track to achieve our target of 150 clubs by 2026.”

The completion of the deal comes in the same week as the company reopened its Acton Park club in West London, following a £9m (US$12m, €10.2m) investment to transform the existing facilities.
RELATED STORIES
David Lloyd introduces "PTVs" to get screen-addicted members active


David Lloyd Clubs has come up with a novel way to get its TV-addicted members active – by deploying a team of outdoor running coaches with digital screens strapped to their backs.
David Lloyd Leisure continues European growth with first French club


David Lloyd Leisure (DLL) has announced plans for further expansion into Europe after exchanging contracts for its first health club in France.
David Lloyd Clubs trials mood-enhancing fitness and wellbeing class


David Lloyd Clubs is trialling a multi-sensory fitness and wellbeing class that incorporates light therapy and HIIT exercises for those feeling the effects of the winter blues.
DLL completes sale and leaseback of Newbury property


David Lloyd Leisure (DLL) has completed the sale and leaseback of its health and fitness property in Newbury, Berkshire for £17.6m (US$23.4m, €19.5m).
MORE NEWS
The Everyday Heritage initiative celebrates and preserves working class histories
Off the back of the success of the first round of Everyday Heritage Grants in 2022, Historic England is funding 56 creative projects that honour the heritage of working-class England.
Universal announces long-awaited details of its Epic Universe, set to open in 2025
Universal has revealed it will be adding new Harry Potter attractions, alongside Super Nintendo and How to Train Your Dragon worlds to its Florida resort.
Heartbreak for Swedish theme park, Liseberg, as fire breaks out
A fire has destroyed part of the new water world, Oceana, at Liseberg in Sweden, and a construction worker has been reported missing.
Museum director apologises after comparing the city of Florence to a sex worker
Museum director Cecilie Hollberg has come under fire for comparing the city to a sex worker due to uncontrolled mass tourism.
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Populous have unveiled their plans for a state-of-the-art e-sports arena, designed to stand as a central landmark in Qiddaya City’s gaming and e-sports district, Saudi Arabia.
Raby Castle reveals ambitious plans to become a major visitor destination
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+ More news   
 
COMPANY PROFILES
QubicaAMF UK

QubicaAMF is the largest and most innovative bowling equipment provider with 600 employees worldwi [more...]
iPlayCO

iPlayCo was established in 1999. [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
Holovis

Holovis is a privately owned company established in 2004 by CEO Stuart Hetherington. [more...]
+ More profiles  
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

08-08 May 2024

Hospitality Design Conference

Hotel Melià , Milano , Italy
10-12 May 2024

Asia Pool & Spa Expo

China Import & Export Fair Complex, Guangzhou, China
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2024

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