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Bjarke Ingels Group reveal zigzagging hotel with ski roof for Audemars Piguet visitor attraction
POSTED 10 Apr 2018 . BY Kim Megson
Interweaving the building with the topography, the community and public sphere become instantly engaged. The terrain fluidly becomes the roof, inviting guests to descend in skis towards the slopes of Vallée de Joux
– Bjarke Ingels Group
Bjarke Ingels Group are designing a hotel next to their forthcoming Audemars Piguet watchmaking museum in the village of Le Brassus, Switzerland.

As with that subtly spiralling attraction – which is due to open in 2019 – the new project, Hotel des Horlogers, will be integrated into the topography of the landscape.

Five zigzagging room slabs will expand into a gently sloping exterior path, leading directly to the museum and local ski trails. Inside, a continuous sloping corridor will connect the guest rooms.

Leisure amenities will include two restaurants, a bar, a spa and a conference centre – with each tucked under the inclined slabs and oriented towards the light “to become individual destinations accessible along the exterior path.”

In a design statement, BIG said the 6,400sq m (68,800sdq ft) project represents “an evolution of the hotel typology.”

“The hotel seamlessly rises from the surrounding landscape and gently unfolds onto the site,” they added. “Interweaving with the building the topography, the community and public sphere become instantly engaged. The terrain fluidly becomes the roof, inviting guests to descend in skis towards the slopes of Vallée de Joux.”

The building, which was designed in collaboration with Cche Architecture, is already under construction.

When complete, the hotel and museum will form a new campus for Audemars Piguet in Le Brassus, where the famous luxury watch company was founded in 1875. The latter, which broke ground in 2014, will house themed exhibitions and watchmaking workshops. Its form has been designed by BIG as “a striking sculpture conceived in a single gesture.”

BIG have a number of leisure projects, of various scales, in the pipeline across Europe – from a panda enclosure at Copenhagen Zoo to the sprawling EuropaCity masterplan on the outskirts of Paris.

Their Amager Resource Center waste-to-energy plant is due to open later this year, and will also feature a sloping roof designed for skiers.
Two restaurants will feature in the planned hotel Credit: Bjarke Ingels Group
The hotel's sloping roof will be accessible to skiers during parts of the year Credit: Bjarke Ingels Group
The hotel will be placed next to the forthcoming Audemars Piguet Museumm also designed by BIG Credit: Bjarke Ingels Group
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Jobs . News . Products . Magazine
NEWS
Bjarke Ingels Group reveal zigzagging hotel with ski roof for Audemars Piguet visitor attraction
POSTED 10 Apr 2018 . BY Kim Megson
Interweaving the building with the topography, the community and public sphere become instantly engaged. The terrain fluidly becomes the roof, inviting guests to descend in skis towards the slopes of Vallée de Joux
– Bjarke Ingels Group
Bjarke Ingels Group are designing a hotel next to their forthcoming Audemars Piguet watchmaking museum in the village of Le Brassus, Switzerland.

As with that subtly spiralling attraction – which is due to open in 2019 – the new project, Hotel des Horlogers, will be integrated into the topography of the landscape.

Five zigzagging room slabs will expand into a gently sloping exterior path, leading directly to the museum and local ski trails. Inside, a continuous sloping corridor will connect the guest rooms.

Leisure amenities will include two restaurants, a bar, a spa and a conference centre – with each tucked under the inclined slabs and oriented towards the light “to become individual destinations accessible along the exterior path.”

In a design statement, BIG said the 6,400sq m (68,800sdq ft) project represents “an evolution of the hotel typology.”

“The hotel seamlessly rises from the surrounding landscape and gently unfolds onto the site,” they added. “Interweaving with the building the topography, the community and public sphere become instantly engaged. The terrain fluidly becomes the roof, inviting guests to descend in skis towards the slopes of Vallée de Joux.”

The building, which was designed in collaboration with Cche Architecture, is already under construction.

When complete, the hotel and museum will form a new campus for Audemars Piguet in Le Brassus, where the famous luxury watch company was founded in 1875. The latter, which broke ground in 2014, will house themed exhibitions and watchmaking workshops. Its form has been designed by BIG as “a striking sculpture conceived in a single gesture.”

BIG have a number of leisure projects, of various scales, in the pipeline across Europe – from a panda enclosure at Copenhagen Zoo to the sprawling EuropaCity masterplan on the outskirts of Paris.

Their Amager Resource Center waste-to-energy plant is due to open later this year, and will also feature a sloping roof designed for skiers.
Two restaurants will feature in the planned hotel Credit: Bjarke Ingels Group
The hotel's sloping roof will be accessible to skiers during parts of the year Credit: Bjarke Ingels Group
The hotel will be placed next to the forthcoming Audemars Piguet Museumm also designed by BIG Credit: Bjarke Ingels Group
MORE NEWS
New attractions drive profits as Universal reports strong Q1
Continued impressive results from Universal's theme park division has fueled strong revenue's for Comcast's first quarter, with theme park revenues increasing by 14.5 per cent.
Three more theme parks for China as Six Flags enjoys record start to 2018
Off the back of a record financial start to the year, Six Flags has announced plans to develop three more theme parks in China as the operator continues to ride the international wave of momentum it has created.
Unesco mobilises academics to promote heritage protection in Africa
Unesco's World Heritage Centre will this week be hosting a heritage workshop as part of its mandate to promote culture and education in Africa.
Cream of tourism crop revealed with VisitEngland's latest Awards for Excellence
VisitEngland has named the best Britain's tourism industry has to offer, announcing the winners its annual Awards for Excellence.
+ More news   
LATEST JOBS
Guest Experience Manager
SnowDome
Salary: Circa £30,000
Job location: Tamworth, UK
Games & Wristbands Manager
West Midland Safari and Leisure Park
Salary: £22,000 - £25,000
Job location: Worcs, UK
Senior Bowling Technician
NAMCO UK Ltd
Salary: Competitive Salary & Benefits
Job location: Manchester, UK
Food and Beverage Manager
NAMCO UK Ltd
Salary: Circa £23,000
Job location: Manchester, UK
Performance Assistant Team Leader
Hamburg Dungeon
Salary: Competitive Salary & Benefits
Job location: Hamburg, Germany
Retail, Admissions & Membership Manager
The Wildfowl and Wetlands Trust
Salary: £33,065
Job location: London, UK
+ More jobs  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2018

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
PRINT SUBSCRIPTIONS
FREE DIGITAL SUBSCRIPTIONS