Bjarke Ingels Group reveal zigzagging hotel with ski roof for Audemars Piguet visitor attraction | attractionsmanagement.com news
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Bjarke Ingels Group reveal zigzagging hotel with ski roof for Audemars Piguet visitor attraction
POSTED 10 Apr 2018 . BY Kim Megson
Interweaving the building with the topography, the community and public sphere become instantly engaged. The terrain fluidly becomes the roof, inviting guests to descend in skis towards the slopes of Vallée de Joux
– Bjarke Ingels Group
Bjarke Ingels Group are designing a hotel next to their forthcoming Audemars Piguet watchmaking museum in the village of Le Brassus, Switzerland.

As with that subtly spiralling attraction – which is due to open in 2019 – the new project, Hotel des Horlogers, will be integrated into the topography of the landscape.

Five zigzagging room slabs will expand into a gently sloping exterior path, leading directly to the museum and local ski trails. Inside, a continuous sloping corridor will connect the guest rooms.

Leisure amenities will include two restaurants, a bar, a spa and a conference centre – with each tucked under the inclined slabs and oriented towards the light “to become individual destinations accessible along the exterior path.”

In a design statement, BIG said the 6,400sq m (68,800sdq ft) project represents “an evolution of the hotel typology.”

“The hotel seamlessly rises from the surrounding landscape and gently unfolds onto the site,” they added. “Interweaving with the building the topography, the community and public sphere become instantly engaged. The terrain fluidly becomes the roof, inviting guests to descend in skis towards the slopes of Vallée de Joux.”

The building, which was designed in collaboration with Cche Architecture, is already under construction.

When complete, the hotel and museum will form a new campus for Audemars Piguet in Le Brassus, where the famous luxury watch company was founded in 1875. The latter, which broke ground in 2014, will house themed exhibitions and watchmaking workshops. Its form has been designed by BIG as “a striking sculpture conceived in a single gesture.”

BIG have a number of leisure projects, of various scales, in the pipeline across Europe – from a panda enclosure at Copenhagen Zoo to the sprawling EuropaCity masterplan on the outskirts of Paris.

Their Amager Resource Center waste-to-energy plant is due to open later this year, and will also feature a sloping roof designed for skiers.
Two restaurants will feature in the planned hotel Credit: Bjarke Ingels Group
The hotel's sloping roof will be accessible to skiers during parts of the year Credit: Bjarke Ingels Group
The hotel will be placed next to the forthcoming Audemars Piguet Museumm also designed by BIG Credit: Bjarke Ingels Group
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Jobs . News . Products . Magazine
NEWS
Bjarke Ingels Group reveal zigzagging hotel with ski roof for Audemars Piguet visitor attraction
POSTED 10 Apr 2018 . BY Kim Megson
Interweaving the building with the topography, the community and public sphere become instantly engaged. The terrain fluidly becomes the roof, inviting guests to descend in skis towards the slopes of Vallée de Joux
– Bjarke Ingels Group
Bjarke Ingels Group are designing a hotel next to their forthcoming Audemars Piguet watchmaking museum in the village of Le Brassus, Switzerland.

As with that subtly spiralling attraction – which is due to open in 2019 – the new project, Hotel des Horlogers, will be integrated into the topography of the landscape.

Five zigzagging room slabs will expand into a gently sloping exterior path, leading directly to the museum and local ski trails. Inside, a continuous sloping corridor will connect the guest rooms.

Leisure amenities will include two restaurants, a bar, a spa and a conference centre – with each tucked under the inclined slabs and oriented towards the light “to become individual destinations accessible along the exterior path.”

In a design statement, BIG said the 6,400sq m (68,800sdq ft) project represents “an evolution of the hotel typology.”

“The hotel seamlessly rises from the surrounding landscape and gently unfolds onto the site,” they added. “Interweaving with the building the topography, the community and public sphere become instantly engaged. The terrain fluidly becomes the roof, inviting guests to descend in skis towards the slopes of Vallée de Joux.”

The building, which was designed in collaboration with Cche Architecture, is already under construction.

When complete, the hotel and museum will form a new campus for Audemars Piguet in Le Brassus, where the famous luxury watch company was founded in 1875. The latter, which broke ground in 2014, will house themed exhibitions and watchmaking workshops. Its form has been designed by BIG as “a striking sculpture conceived in a single gesture.”

BIG have a number of leisure projects, of various scales, in the pipeline across Europe – from a panda enclosure at Copenhagen Zoo to the sprawling EuropaCity masterplan on the outskirts of Paris.

Their Amager Resource Center waste-to-energy plant is due to open later this year, and will also feature a sloping roof designed for skiers.
Two restaurants will feature in the planned hotel Credit: Bjarke Ingels Group
The hotel's sloping roof will be accessible to skiers during parts of the year Credit: Bjarke Ingels Group
The hotel will be placed next to the forthcoming Audemars Piguet Museumm also designed by BIG Credit: Bjarke Ingels Group
MORE NEWS
US National Museum of Natural History’s Fossil Hall set for reopening
Kirk Johnson, museum director of the Smithsonian National Museum of Natural History in Washington DC, has announced its David H. Koch Hall of Fossils will reopen on 8 June 2019.
Kengo Kuma’s V&A Dundee: Drone footage shows finished building ahead of opening
The Kengo Kuma-designed V&A Museum of Design Dundee, Scotland’s first dedicated design museum, is set to open its doors in less than a month.
Cooper Robertson appoint new director of architecture
American architectural practice Cooper Robertson have made a swathe of in-house promotions, including the appointment of a new director of architecture.
Royal Society launches Places of Science small museums fund
The Royal Society has announced “Places of Science”, a new funding scheme for small museums in Britain.
+ More news   
LATEST JOBS
Estate Food and Beverage Manager
jdr Hospitality Recruitment
Salary: From £60,000 to £65,000 per annum plus package
Job location: Somerset, UK
Business Manager
National Heritage Centre
Salary: Up to £55,000 (depending on experience) + pension
Job location: Newmarket, UK
iFly Indoor Skydiving Instructor
The Bear Grylls Adventure
Salary: Competitive
Job location: Marston Green, Birmingham, UK
Head of PR
Thorpe Park Resort
Salary: Competitive
Job location: Chertsey, UK
VIP Sales and Operations Manager
Chessington World of Adventures
Salary: £25,000 plus additional sales
Job location: Chessington, UK
Conference and Events Coordinator
Chessington World of Adventures
Salary: Competitive
Job location: Chessington, UK
+ More jobs  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2018

ABOUT LEISURE MEDIA
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