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UNStudio win competition for EuropaCity's indoor/outdoor cinema complex
POSTED 23 Feb 2018 . BY Kim Megson
This limited user experience of the cinema as a venue led to the key concept that drove our design: the desire to create a building that in its totality offers a much more extensive shared experience
– Ben van Berkel, UNStudio founder
One of the largest ongoing leisure developments on the planet, EuropaCity in Paris, will feature a dramatic indoor/outdoor cinema embedded into the landscape, courtesy of a competition-winning design by UNStudio.

The Dutch practice have been selected as the architects to realise the Centre Culturel Dédié Au 7è Art – one of eight key buildings within the wider EuropaCity masterplan created by Bjarke Ingels Group (BIG).

Described by UNStudio as “a new type of cinema”, the building is designed as both a public space and a cultural laboratory – complete with a film studio and archive – “rather than a mere container for a ‘black box’ audience experience.”

Three intertwined volumes, clad with weathered steel, will emerge from the ground, topped by a sloping green carpet integrated with the surrounding landscape. These rooftop spaces will provide outdoor screening areas, restaurants and cafes, and offer 360-degree views and vantage points towards the rest of EuropaCity and the skyline of Paris.

Upon entering the building visitors will be first led in under the lowest part of the sloping roofscape and into a large central lobby, formed at the point where the three separate sections converge. From here, they will be able to access the cinema halls, while also catching a glimpse of the movie-making process on the level below, where training and production studios are to be located. Other routes will lead to the roof and terraces.

According to the design team, the concept will embrace BIG’s ‘Rolling Hills’ concept for the masterplan, “yet expresses its own strong and recognisable identity within this context”

Speaking about their approach, studio founder Ben Van Berkel said: “Cinemas are the perfect example of concealed architecture. It is the one type of building that becomes invisible once you step inside it. You spend up to two hours in a darkened room, immersed in the alternative space and time of the imagination…and then you leave.

“This limited user experience of the cinema as a venue led to the key concept that drove our design: the desire to create a building that in its totality offers a much more extensive shared experience.”

Competitions will now be held for the seven other key cultural buildings, including a concert hall, hotels, a contemporary circus and an exhibition hall.

When completed, EuropaCity will include a selection of hotels, restaurants, theme parks, cultural sites, urban farmland, shopping centres and sports facilities. The €3.1bn (US$3.5bn, £2.4bn) project has received major investment from Immochan France and Wanda, China’s largest private property developer. It will be located on the Triangle de Gonesse, Greater Paris, in a public development operated by Grand Paris Aménagement,

Bjarke Ingels has described the project as a “Paris 2.0 that sets a new standard for what a city can be,” with a lively urban fabric that combines radically different streetscapes where some roofscapes kiss the ground, others are tall and invaded by greenery.
Film training and production studios will be located in the lower level of the building Credit: Flying Architecture
Described by UNStudio as 'a new type of cinema', the building is designed as both a public space and a cultural laboratory Credit: Flying Architecture
Three intertwined volumes, clad with weathered steel, will emerge from the ground, topped by a sloping green carpet integrated with the surrounding landscape Credit: Flying Architecture
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Bjarke Ingels will participate in a public forum in Paris on 30 May to present the latest incarnation of his vision for EuropaCity – one of the largest leisure developments on the continent.
Bjarke Ingels explains BIG's 'holistic' EuropaCity designs


Bjarke Ingels has shed more light on his designs for EuropaCity, the huge leisure development planned for the outskirts of Paris.
EXCLUSIVE: Europa City will play a key role in Paris 2024 Olympic bid


The director of Europa City – one of the largest ongoing leisure developments on the continent – has told CLAD how the scheme can bolster the Paris bid to host the 2024 Olympic and Paralympic Games.
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NEWS
UNStudio win competition for EuropaCity's indoor/outdoor cinema complex
POSTED 23 Feb 2018 . BY Kim Megson
This limited user experience of the cinema as a venue led to the key concept that drove our design: the desire to create a building that in its totality offers a much more extensive shared experience
– Ben van Berkel, UNStudio founder
One of the largest ongoing leisure developments on the planet, EuropaCity in Paris, will feature a dramatic indoor/outdoor cinema embedded into the landscape, courtesy of a competition-winning design by UNStudio.

The Dutch practice have been selected as the architects to realise the Centre Culturel Dédié Au 7è Art – one of eight key buildings within the wider EuropaCity masterplan created by Bjarke Ingels Group (BIG).

Described by UNStudio as “a new type of cinema”, the building is designed as both a public space and a cultural laboratory – complete with a film studio and archive – “rather than a mere container for a ‘black box’ audience experience.”

Three intertwined volumes, clad with weathered steel, will emerge from the ground, topped by a sloping green carpet integrated with the surrounding landscape. These rooftop spaces will provide outdoor screening areas, restaurants and cafes, and offer 360-degree views and vantage points towards the rest of EuropaCity and the skyline of Paris.

Upon entering the building visitors will be first led in under the lowest part of the sloping roofscape and into a large central lobby, formed at the point where the three separate sections converge. From here, they will be able to access the cinema halls, while also catching a glimpse of the movie-making process on the level below, where training and production studios are to be located. Other routes will lead to the roof and terraces.

According to the design team, the concept will embrace BIG’s ‘Rolling Hills’ concept for the masterplan, “yet expresses its own strong and recognisable identity within this context”

Speaking about their approach, studio founder Ben Van Berkel said: “Cinemas are the perfect example of concealed architecture. It is the one type of building that becomes invisible once you step inside it. You spend up to two hours in a darkened room, immersed in the alternative space and time of the imagination…and then you leave.

“This limited user experience of the cinema as a venue led to the key concept that drove our design: the desire to create a building that in its totality offers a much more extensive shared experience.”

Competitions will now be held for the seven other key cultural buildings, including a concert hall, hotels, a contemporary circus and an exhibition hall.

When completed, EuropaCity will include a selection of hotels, restaurants, theme parks, cultural sites, urban farmland, shopping centres and sports facilities. The €3.1bn (US$3.5bn, £2.4bn) project has received major investment from Immochan France and Wanda, China’s largest private property developer. It will be located on the Triangle de Gonesse, Greater Paris, in a public development operated by Grand Paris Aménagement,

Bjarke Ingels has described the project as a “Paris 2.0 that sets a new standard for what a city can be,” with a lively urban fabric that combines radically different streetscapes where some roofscapes kiss the ground, others are tall and invaded by greenery.
Film training and production studios will be located in the lower level of the building Credit: Flying Architecture
Described by UNStudio as 'a new type of cinema', the building is designed as both a public space and a cultural laboratory Credit: Flying Architecture
Three intertwined volumes, clad with weathered steel, will emerge from the ground, topped by a sloping green carpet integrated with the surrounding landscape Credit: Flying Architecture
RELATED STORIES
Bjarke Ingels announces surprise appearance in Paris for public discussion on BIG's EuropaCity plans


Bjarke Ingels will participate in a public forum in Paris on 30 May to present the latest incarnation of his vision for EuropaCity – one of the largest leisure developments on the continent.
Bjarke Ingels explains BIG's 'holistic' EuropaCity designs


Bjarke Ingels has shed more light on his designs for EuropaCity, the huge leisure development planned for the outskirts of Paris.
EXCLUSIVE: Europa City will play a key role in Paris 2024 Olympic bid


The director of Europa City – one of the largest ongoing leisure developments on the continent – has told CLAD how the scheme can bolster the Paris bid to host the 2024 Olympic and Paralympic Games.
Public consultations planned for Bjarke Ingels' Europa City


France’s National Commission for Public Debate will host a series of open discussions about the development of Bjarke Ingels’ EuropaCity masterplan; one of the largest ongoing leisure developments on the continent.
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Government focuses on regional growth, with launch of £20m culture fund
Britain's minister for arts, Michael Ellis, has launched a £20m fund for culture, heritage and the creative industries to benefit towns and cities across England.
MuseumNext Europe 2018: Don't deflect responsibility on the issue of diversity
Diversity was among the topics up for discussion at this year's MuseumNext conference in London, with Shaz Hussain, assistant curator at the London Science Museum, telling delegates not "deflect responsibility" on the issue.
National Geographic uses augmented reality to create world's first open-air planetarium in Canada
National Geographic has teamed up with augmented reality provider Aryzon to create the world's first open air planetarium, using AR to project images into the night sky for a unique stargazing experience.
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The Disney/Fox merger is back on, after Fox accepted a larger Disney offer days after Comcast attempted to hijack the deal.
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LATEST JOBS
Groups Sales and Marketing Executive
Royal Horticultural Society
Salary: Circa £25k depending on experience
Job location: Wisley, Woking, UK
Head of Commercial Operations
The Silverstone Experience
Salary: £50,000- 55,000 pro-rata per annum + benefits
Job location: Northamptonshire, UK
Chief Operating Officer
Brooklands Museum Trust Ltd
Salary: £60,000
Job location: Weybridge, Surrey, UK
Commercial Leisure Manager - Coastal Attractions
Denbighshire County Council
Salary: £41,846 — £44,697 (plus up to £8,000 relocation allowance)
Job location: Rhyl, UK
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Salary: Competitive
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Thorpe Park Resort
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