Hello Kitty joins forces with UNWTO in sustainable tourism campaign
POSTED 05 Dec 2017 . BY Tom Anstey
Hello Kitty, Sanrio’s most popular IP, will now support UNWTO with its advocacy effort
The United Nations World Tourism Organisation (UNWTO) has put a face to its sustainability campaign, unveiling Hello Kitty as a special ambassador to the International Year of Sustainable Tourism Development.
UNWTO's ‘Travel.Enjoy.Respect’ campaign is aimed at raising awareness of the value and contribution tourism can make towards sustainable development. Hello Kitty, Sanrio’s most popular IP, will now support UNWTO with its advocacy effort.
“Travelling opens our minds and our hearts, and lets us see how we are equal,” said Hello Kitty in a special video inviting people to ‘Travel. Enjoy. Respect’.
The campaign will run in various languages at outlets around the world and will provide visitors to foreign countries with a set of recommendations to help them make responsible choices when travelling.
“You can be the change you want to see in the world," said Taleb Rifai, UNWTO secretary-general. "You can be an ambassador for a better future.
“Today, more than ever, ensuring that tourism is an enriching experience for visitors and hosts alike demands strong, sustainable tourism policies and practices and the engagement of national, as well as local, governments and administrations, private sector companies, local communities and tourists themselves.”
Off the back of the success of the first round of Everyday Heritage Grants in 2022, Historic
England is funding 56 creative projects that honour the heritage of working-class England.
Universal has revealed it will be adding new Harry Potter attractions, alongside Super Nintendo
and How to Train Your Dragon worlds to its Florida resort.
Hello Kitty joins forces with UNWTO in sustainable tourism campaign
POSTED 05 Dec 2017 . BY Tom Anstey
Hello Kitty, Sanrio’s most popular IP, will now support UNWTO with its advocacy effort
The United Nations World Tourism Organisation (UNWTO) has put a face to its sustainability campaign, unveiling Hello Kitty as a special ambassador to the International Year of Sustainable Tourism Development.
UNWTO's ‘Travel.Enjoy.Respect’ campaign is aimed at raising awareness of the value and contribution tourism can make towards sustainable development. Hello Kitty, Sanrio’s most popular IP, will now support UNWTO with its advocacy effort.
“Travelling opens our minds and our hearts, and lets us see how we are equal,” said Hello Kitty in a special video inviting people to ‘Travel. Enjoy. Respect’.
The campaign will run in various languages at outlets around the world and will provide visitors to foreign countries with a set of recommendations to help them make responsible choices when travelling.
“You can be the change you want to see in the world," said Taleb Rifai, UNWTO secretary-general. "You can be an ambassador for a better future.
“Today, more than ever, ensuring that tourism is an enriching experience for visitors and hosts alike demands strong, sustainable tourism policies and practices and the engagement of national, as well as local, governments and administrations, private sector companies, local communities and tourists themselves.”
UNWTO launches sustainable tourism campaign POSTED 23 Aug 2017. BY Tom Anstey As it continues to observe 2017 as the International Year for Sustainable Tourism, the
United Nations World Tourism Organisation (UNWTO) has launched a new campaign aimed
at raising awareness of the value and contribution that sustainable tourism can make
towards development.
Economic benefits of LGBT tourism highlighted in new UNWTO report POSTED 12 May 2017. BY Tom Anstey The United Nations World Tourism Organisation (UNWTO) has released its second global
report on LGBT tourism, underlining the potential of the market and how to effectively
maximise its value.
Off the back of the success of the first round of Everyday Heritage Grants in 2022, Historic
England is funding 56 creative projects that honour the heritage of working-class England.
Universal has revealed it will be adding new Harry Potter attractions, alongside Super Nintendo
and How to Train Your Dragon worlds to its Florida resort.
Populous have unveiled their plans for a state-of-the-art e-sports arena, designed to stand as a
central landmark in Qiddaya City’s gaming and e-sports district, Saudi Arabia.
