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Exclusive: Thorpe Park ups the ante for Fright Night season as part of wider investment programme
POSTED 18 Apr 2017 . BY Tom Anstey
Thorpe Park is gearing up to make a “game-changing” investment to boost its iconic Fright Night events, according to its new divisional director.

Talking exclusively to Attractions Management, Dominic Jones revealed that the Merlin theme park had been “working on a deal” to take Fright Night to a new level and “bring Halloween back” to Thorpe Park in 2017.

Although he declined to unveil further details of the investment, new IP editions are expected to be included to the Fright Night season, which occurs during the month of October.

Jones said the plan was part of a wider investment strategy for Thorpe Park, which recently relaunched Derren Brown’s Ghost Train as “Rise of the Demon”, with darker, more intense new plot.

“It’s a new era for Thorpe Park,” said Jones. “Part of my role is to see what we can do to take us into that new era, whether that means investing in food and beverage, infrastructure or anything else.

“We’ve got a great five year plan and lots of exciting things going on. The plan is about continuous improvement.”
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Jobs . News . Products . Magazine
NEWS
Exclusive: Thorpe Park ups the ante for Fright Night season as part of wider investment programme
POSTED 18 Apr 2017 . BY Tom Anstey
Thorpe Park is gearing up to make a “game-changing” investment to boost its iconic Fright Night events, according to its new divisional director.

Talking exclusively to Attractions Management, Dominic Jones revealed that the Merlin theme park had been “working on a deal” to take Fright Night to a new level and “bring Halloween back” to Thorpe Park in 2017.

Although he declined to unveil further details of the investment, new IP editions are expected to be included to the Fright Night season, which occurs during the month of October.

Jones said the plan was part of a wider investment strategy for Thorpe Park, which recently relaunched Derren Brown’s Ghost Train as “Rise of the Demon”, with darker, more intense new plot.

“It’s a new era for Thorpe Park,” said Jones. “Part of my role is to see what we can do to take us into that new era, whether that means investing in food and beverage, infrastructure or anything else.

“We’ve got a great five year plan and lots of exciting things going on. The plan is about continuous improvement.”
RELATED STORIES
'Fearless participants' try out Derren Brown's reimagined ghost train at Thorpe Park


Thorpe Park has released new test footage for its reimagined version of Derren Brown’s Ghost Train, demonstrating the park’s promise to “up the fear” with the hair-raising footage.
Derren Brown's 'reimagined' ghost train will up the scares for 2017


Derren Brown’s new ride at Thorpe Park is about to take on a darker persona, with the attraction set to travel “to a horrifying new destination” in 2017.
Merlin's Dominic Jones joins Thorpe Park as divisional director


Thorpe Park has named Dominic Jones as its new divisional director, with Merlin’s former head of Midway Attractions in Europe now responsible for continuing to develop and grow the popular UK theme park.
Halloween proves big business for theme parks as guests flock for fright nights


Attractions worldwide are gearing up for Halloween 2014 with a selection of shows designed to shock, terrify and amaze those in search of a fun-filled fright in October.
MORE NEWS
EAS 2018: Expert urges education initiatives for theme park engagement
Andreas Theve, park historian at the popular Grona Lund theme park in Stockholm, has urged theme park operators to adopt edutainment offerings into their annual calendar, using the Swedish park to demonstrate the success such a scheme can have for an attraction.
EAS 2018: Dutch politician Mona Keijzer opens Euro Attractions Show
Mona Keijzer, state of secretary for the Department of Economic Affairs in the Netherlands, was on hand for the launch of this year's European Attractions Show (EAS) - the largest in the event's history.
Kidzania’s Kidpreneur 2018 to take place in London in October
Edutainment brand Kidzania is bringing back its day-long festival of young entrepreneurship, Kidpreneur, on 13 October 2018 at its London site.
Bates Smart condemns Sydney stadium plans, talks of upcoming "renaissance" in urban renewal
Philip Vivian, director of the multidisciplinary design firm Bates Smart, has criticised plans by the Australian government to demolish and rebuild Sydney's Allianz football stadium at Moore Park.
+ More news   
LATEST JOBS
Education Assistant (Grove Theatre)
Stevenage Leisure Limited
Salary: Competitive Salary & Benefits
Job location: Dunstable, UK
Technician - Gordon Craig Theatre, Stevenage
Stevenage Leisure Limited
Salary: Competitive Salary & Benefits
Job location: Stevenage, UK
Senior Technician - Gordon Craig Theatre, Stevenage
Stevenage Leisure Limited
Salary: Competitive Salary & Benefits
Job location: Stevenage, UK
Logistics and Procurement Manager
Legoland
Salary: Competitive
Job location: Goshen, New York, USA
Head of eCommerce
Merlin Entertainments Group
Salary: Competitive
Job location: Lake Wales, FL, USA
US LEGO Model Production Manager
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Salary: Competitive
Job location: Lake Wales, FL, USA
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ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2018

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
LEISURE MEDIA HANDBOOKS
LEISURE MEDIA WEBSITES
LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
ATTRACTIONS HANDBOOK
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