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HBO's Art of Thrones creates immersive experience to hype TV show
POSTED 27 Apr 2016 . BY Tom Anstey
HBO has turned to the world of art to promote its latest series of Game of Thrones, hosting a temporary immersive art experience influenced by iconic moments in the hit TV series.

Taking place in New York’s Angel Orensanz Center, Art the Throne featured five Game of Thrones-inspired art installations on display throughout the gothic space.

For the exhibition, HBO selected a diverse group of artists to reinterpret scenes from the series through “elaborate and mesmerising art installations, bringing The Seven Kingdoms to life.”

Among the works on display Pop Chart Lab – experts in creating infographics – organised the show’s notorious Red Wedding massacre into a 12-foot (3.6m) high illuminated manuscript made up of illustrated graphs and symbols carved onto red glass. Designed to represent the theme of the rise and fall of power throughout the multiple series, art collective CYRCLE created an inverted golden crown and mirrored room to symbolise the constantly shifting power structures in the show. Two separate artists also re-envisioned some of the show’s characters in portrait form, with graffiti and street muralist Tristan Eaton creating a large-scale painting of Daenerys Targaryen and illustrator Marcos Chin’s projecting and animated version of Brienne of Tarth. Finally, one of the installations most impressive works was created by paper sculptor Jeff Nishinaka, who created a life-size White Walker surrounded by his frozen minions.

Game of Thrones embodies creativity at its finest,” said Lucinda Martinez, senior vice president of HBO Multicultural Marketing. “Art The Throne celebrates imagination, ingenuity, and creative genius, the foundation upon which Westeros is built. HBO is excited to embark on this creative journey; we’re thrilled to share these creations with the Game of Thrones and artistic communities.”

Art the Throne launched on 16 April with the release of five video diaries capturing the artists’ creative process. An event took place on 20 April with a number of high-profile celebrities and actors from the show in attendance, with the show wrapping up on 21 April.

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NEWS
HBO's Art of Thrones creates immersive experience to hype TV show
POSTED 27 Apr 2016 . BY Tom Anstey
HBO has turned to the world of art to promote its latest series of Game of Thrones, hosting a temporary immersive art experience influenced by iconic moments in the hit TV series.

Taking place in New York’s Angel Orensanz Center, Art the Throne featured five Game of Thrones-inspired art installations on display throughout the gothic space.

For the exhibition, HBO selected a diverse group of artists to reinterpret scenes from the series through “elaborate and mesmerising art installations, bringing The Seven Kingdoms to life.”

Among the works on display Pop Chart Lab – experts in creating infographics – organised the show’s notorious Red Wedding massacre into a 12-foot (3.6m) high illuminated manuscript made up of illustrated graphs and symbols carved onto red glass. Designed to represent the theme of the rise and fall of power throughout the multiple series, art collective CYRCLE created an inverted golden crown and mirrored room to symbolise the constantly shifting power structures in the show. Two separate artists also re-envisioned some of the show’s characters in portrait form, with graffiti and street muralist Tristan Eaton creating a large-scale painting of Daenerys Targaryen and illustrator Marcos Chin’s projecting and animated version of Brienne of Tarth. Finally, one of the installations most impressive works was created by paper sculptor Jeff Nishinaka, who created a life-size White Walker surrounded by his frozen minions.

Game of Thrones embodies creativity at its finest,” said Lucinda Martinez, senior vice president of HBO Multicultural Marketing. “Art The Throne celebrates imagination, ingenuity, and creative genius, the foundation upon which Westeros is built. HBO is excited to embark on this creative journey; we’re thrilled to share these creations with the Game of Thrones and artistic communities.”

Art the Throne launched on 16 April with the release of five video diaries capturing the artists’ creative process. An event took place on 20 April with a number of high-profile celebrities and actors from the show in attendance, with the show wrapping up on 21 April.

RELATED STORIES
HBO creates Game of Thrones Hall of Faces installation at SXSW


HBO has once again promoted the upcoming season of Game of Thrones with a temporary visitor attraction, this time making a recreation of the Hall of Faces at South by Southwest (SXSW) festival in Austin, Texas.
Northern Ireland urged to turn Game of Thrones set into visitor attraction


With Northern Ireland on a continued push of the Game of Thrones brand as a means to increase tourism in the country, officials are calling for the set of the show’s ice wall to be turned into a permanent visitor attraction.
White Walkers and dragons invade Belfast as part of Game of Thrones tourism push for Northern Ireland


As part of Northern Ireland’s strategy to use Game of Thrones to boost tourism numbers in the country where the hit HBO show is mainly filmed, Tourism Ireland has created a frozen fountain and a life-size fire-breathing dragon at Belfast Zoo.
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Off the back of a record financial start to the year, Six Flags has announced plans to develop three more theme parks in China as the operator continues to ride the international wave of momentum it has created.
Unesco mobilises academics to promote heritage protection in Africa
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Cream of tourism crop revealed with VisitEngland's latest Awards for Excellence
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LATEST JOBS
Guest Experience Manager
SnowDome
Salary: Circa £30,000
Job location: Tamworth, UK
Games & Wristbands Manager
West Midland Safari and Leisure Park
Salary: £22,000 - £25,000
Job location: Worcs, UK
Senior Bowling Technician
NAMCO UK Ltd
Salary: Competitive Salary & Benefits
Job location: Manchester, UK
Food and Beverage Manager
NAMCO UK Ltd
Salary: Circa £23,000
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Performance Assistant Team Leader
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Salary: Competitive Salary & Benefits
Job location: Hamburg, Germany
Retail, Admissions & Membership Manager
The Wildfowl and Wetlands Trust
Salary: £33,065
Job location: London, UK
+ More jobs  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2018

ABOUT LEISURE MEDIA
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LEISURE MEDIA PRODUCT SEARCH
ATTRACTIONS MANAGEMENT NEWS
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