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Exclusive: Continuum Attractions confirms Emmerdale experience to launch in August
POSTED 16 Jun 2015 . BY Alice Davis
One episode ends and another begins – that’s the case at Continuum Attractions, which today (Tuesday) confirmed rumours it will operate a live set tour of the popular TV soap Emmerdale.

This follows a recent announcement that Coronation Street The Tour will end on 31 December 2015. Both Emmerdale and Coronation Street are long-running British soap operas broadcast on ITV.

“Following the resounding success of Coronation Street The Tour, we are delighted to continue our working relationship with ITV on Emmerdale The VIP Tour,” Juliana Delaney, chief executive of Continuum Attractions, told Attractions Management.

Emmerdale The VIP Tour will run as a limited-time twelve-week experience at first, on Sundays only, beginning 2 August 2015. During this time, Continuum will gauge whether the new tour is operationally viable.

Talk of a Continuum tour of Emmerdale has been circulating for some time, but rumours remained unconfirmed while planning permission was being processed.

The sets of the Emmerdale soap, on the Harewood Estate in Leeds, UK, will be the backdrop to the guided tour. Continuum said it will work directly with its approved coach companies to deliver the bookings and transport to the venue.

It’s believed that visitors will be able to visit the set and see how the cast and crew use the site for the filming of the show. The tour is expected to cater for up to 30 visitors at a time and last about two hours.

The Coronation Street attraction certainly proved popular, welcoming half a million visitors so far – 10,000 people per week. Initially commissioned for a term of six months, the tour was in such high demand that that it was extended through 2015. Coronation Street The Tour has generated more than £25m (US$39m, €35m) for the Greater Manchester economy.

After its close at the end of the year, The Coronation Street tour will make way for the development of a new cultural quarter, hotel and residential project, to be developed by Allied London.

Continuum’s portfolio of visitor attractions also includes The Canterbury Tales, York’s Chocolate Story and Spinnaker Tower.

For an interview with Juliana Delaney, see the next issue of Attractions Management
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Continuum thought to be looking at Emmerdale tour following Coronation Street success


Following Continuum Leading Attraction’s success with its Coronation Street tour in the UK, the entertainment company is thought to be looking at running a similar attraction with plans for a tour of the popular ITV soap Emmerdale.
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The recently opened Coronation Street attraction is proving an unbridled success with more than 12,000 people visiting the temporary attraction on a weekly basis.
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The Coronation Street cobbles at the soap's former home in Manchester’s Granada Studios will open as an attraction in April, following approval from the city’s council.
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Jobs . News . Products . Magazine
NEWS
Exclusive: Continuum Attractions confirms Emmerdale experience to launch in August
POSTED 16 Jun 2015 . BY Alice Davis
One episode ends and another begins – that’s the case at Continuum Attractions, which today (Tuesday) confirmed rumours it will operate a live set tour of the popular TV soap Emmerdale.

This follows a recent announcement that Coronation Street The Tour will end on 31 December 2015. Both Emmerdale and Coronation Street are long-running British soap operas broadcast on ITV.

“Following the resounding success of Coronation Street The Tour, we are delighted to continue our working relationship with ITV on Emmerdale The VIP Tour,” Juliana Delaney, chief executive of Continuum Attractions, told Attractions Management.

Emmerdale The VIP Tour will run as a limited-time twelve-week experience at first, on Sundays only, beginning 2 August 2015. During this time, Continuum will gauge whether the new tour is operationally viable.

Talk of a Continuum tour of Emmerdale has been circulating for some time, but rumours remained unconfirmed while planning permission was being processed.

The sets of the Emmerdale soap, on the Harewood Estate in Leeds, UK, will be the backdrop to the guided tour. Continuum said it will work directly with its approved coach companies to deliver the bookings and transport to the venue.

It’s believed that visitors will be able to visit the set and see how the cast and crew use the site for the filming of the show. The tour is expected to cater for up to 30 visitors at a time and last about two hours.

The Coronation Street attraction certainly proved popular, welcoming half a million visitors so far – 10,000 people per week. Initially commissioned for a term of six months, the tour was in such high demand that that it was extended through 2015. Coronation Street The Tour has generated more than £25m (US$39m, €35m) for the Greater Manchester economy.

After its close at the end of the year, The Coronation Street tour will make way for the development of a new cultural quarter, hotel and residential project, to be developed by Allied London.

Continuum’s portfolio of visitor attractions also includes The Canterbury Tales, York’s Chocolate Story and Spinnaker Tower.

For an interview with Juliana Delaney, see the next issue of Attractions Management
RELATED STORIES
Continuum thought to be looking at Emmerdale tour following Coronation Street success


Following Continuum Leading Attraction’s success with its Coronation Street tour in the UK, the entertainment company is thought to be looking at running a similar attraction with plans for a tour of the popular ITV soap Emmerdale.
Limited time Coronation Street attraction shows star appeal


The recently opened Coronation Street attraction is proving an unbridled success with more than 12,000 people visiting the temporary attraction on a weekly basis.
Coronation Street attraction plan given green light


The Coronation Street cobbles at the soap's former home in Manchester’s Granada Studios will open as an attraction in April, following approval from the city’s council.
Spinnaker Tower wins award for exceptional staff training


Portsmouth’s Spinnaker Tower has been recognised with a staffing award based on its employee training and service to guests. The ‘Staffing Award’, which was presented at the World Federation of Great Towers conference, in Berlin, was given in recognition of the employee training and service to guests delivered by management and staff at the tower.
MORE NEWS
New attractions drive profits as Universal reports strong Q1
Continued impressive results from Universal's theme park division has fueled strong revenue's for Comcast's first quarter, with theme park revenues increasing by 14.5 per cent.
Three more theme parks for China as Six Flags enjoys record start to 2018
Off the back of a record financial start to the year, Six Flags has announced plans to develop three more theme parks in China as the operator continues to ride the international wave of momentum it has created.
Unesco mobilises academics to promote heritage protection in Africa
Unesco's World Heritage Centre will this week be hosting a heritage workshop as part of its mandate to promote culture and education in Africa.
Cream of tourism crop revealed with VisitEngland's latest Awards for Excellence
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+ More news   
LATEST JOBS
Guest Experience Manager
SnowDome
Salary: Circa £30,000
Job location: Tamworth, UK
Games & Wristbands Manager
West Midland Safari and Leisure Park
Salary: £22,000 - £25,000
Job location: Worcs, UK
Senior Bowling Technician
NAMCO UK Ltd
Salary: Competitive Salary & Benefits
Job location: Manchester, UK
Food and Beverage Manager
NAMCO UK Ltd
Salary: Circa £23,000
Job location: Manchester, UK
Performance Assistant Team Leader
Hamburg Dungeon
Salary: Competitive Salary & Benefits
Job location: Hamburg, Germany
Retail, Admissions & Membership Manager
The Wildfowl and Wetlands Trust
Salary: £33,065
Job location: London, UK
+ More jobs  
 


ADVERTISE . CONTACT US

Leisure Media, Portmill House, Portmill Lane,
Hitchin, Hertfordshire SG5 1DJ Tel: +44 (0)1462 431385

©Cybertrek 2018

ABOUT LEISURE MEDIA
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