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NEWS
Universal Studios Hollywood showcases Despicable Me 3D ride Minion Mayhem
POSTED 24 Mar 2014 . BY Helen Andrews
Wind, water and laser lights are used to enhance the 3D movie motion simulator ride Credit: Universal Studios Hollywood
Universal Studios Hollywood is about to showcase its new 3D movie motion simulator ride, Minion Mayhem, inspired by the film Despicable Me.

After the first two films in the movie franchise grossed more than $1.5bn (€1bn £909m) worldwide - with a third planned for 2017 - this will be the second ride Universal has dedicated to the film and is due to open 10 April.

The Hollywood Minion Mayhem theme park – which is double the size of the
initial Orlando Ride
– comes complete with its own fictional enclave called Super Silly Fun Land and will replace the Terminator 2 3D theatre.

“The ride’s exterior environment will feature even more thematic and colourful creative touches that will literally place park guests inside Gru’s world,” said Universal Creative president Mark Woodbury.

The main character of the film, Gru, transforms visitors into the popular minion characters in his laboratory, during a 3D movie in a motion simulator, to fulfil his latest evil plan.

“The seats are very highly articulated. They rise up perfectly choreographed with the action on the screen and we have lots of 4D effects such as wind, water and laser lights,” says project director and producer Jon Corfino.

As Riders weave through loops and avoid water cannon, Gru’s recruitment experiment becomes a celebration when his adopted daughters appear in a hovercraft and the mastermind abandons his vengeful scheme.

The original Despicable Me ride was unveiled in 2012 at Universal Studios Orlando in place of Jimmy Neutron’s Nicktoon Blast.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
+ More news   

COMPANY PROFILES
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
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By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
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RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
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FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
 

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09-11 Jun 2026

World Sauna Forum 2026

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23-26 Aug 2026

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NEWS
Universal Studios Hollywood showcases Despicable Me 3D ride Minion Mayhem
POSTED 24 Mar 2014 . BY Helen Andrews
Wind, water and laser lights are used to enhance the 3D movie motion simulator ride Credit: Universal Studios Hollywood
Universal Studios Hollywood is about to showcase its new 3D movie motion simulator ride, Minion Mayhem, inspired by the film Despicable Me.

After the first two films in the movie franchise grossed more than $1.5bn (€1bn £909m) worldwide - with a third planned for 2017 - this will be the second ride Universal has dedicated to the film and is due to open 10 April.

The Hollywood Minion Mayhem theme park – which is double the size of the
initial Orlando Ride
– comes complete with its own fictional enclave called Super Silly Fun Land and will replace the Terminator 2 3D theatre.

“The ride’s exterior environment will feature even more thematic and colourful creative touches that will literally place park guests inside Gru’s world,” said Universal Creative president Mark Woodbury.

The main character of the film, Gru, transforms visitors into the popular minion characters in his laboratory, during a 3D movie in a motion simulator, to fulfil his latest evil plan.

“The seats are very highly articulated. They rise up perfectly choreographed with the action on the screen and we have lots of 4D effects such as wind, water and laser lights,” says project director and producer Jon Corfino.

As Riders weave through loops and avoid water cannon, Gru’s recruitment experiment becomes a celebration when his adopted daughters appear in a hovercraft and the mastermind abandons his vengeful scheme.

The original Despicable Me ride was unveiled in 2012 at Universal Studios Orlando in place of Jimmy Neutron’s Nicktoon Blast.
MORE NEWS
Warner Bros Discovery collaborates on upcoming Pompeii attraction
A new immersive attraction designed to transport visitors into the final hours of ancient Pompeii is preparing to open near the world-famous archaeological site in southern Italy.
Bob Rogers hands BRC to long-serving leadership team
Experience design company, BRC Imagination Arts, has completed a transition that sees founder Bob Rogers pass ownership of the business to four long-serving senior executives, while remaining actively involved with the company.
Rainer Maelzer joins Therme Group as chief entertainment officer
Rainer Maelzer, an experiential entertainment innovator, has been appointed chief entertainment officer by Therme Group.
Movie Park Germany reveals new Paramount attraction as part of its 30th anniversary celebrations
Movie Park Germany has opened a new Paramount Pictures-themed attraction as part of its 30th anniversary celebrations, using immersive storytelling and adaptive reuse to reinforce the park’s longstanding “Hollywood in Germany” positioning.
Therme Manchester reveals 90:90 strategy – 90 per cent of the UK population within a 90-minute drive of a Therme
Therme Manchester’s 28-acre development, which will include interconnected glass pavilions that measure 65,000sq m, will be the largest bathing and wellbeing attraction in the world once complete, according to prof David Russell, CEO of Therme UK. 
Efteling expands family offer with new Hooghmoed drop tower
Efteling has opened Hooghmoed, a new family drop tower designed to broaden the appeal of its recently launched Sirene Island themed area and introduce younger visitors to thrill attractions.
+ More news   
 
COMPANY PROFILES
ProSlide Technology, Inc.

A former national ski team racer, ProSlide® CEO Rick Hunter’s goal has been to integrate the smoot [more...]
IAAPA EMEA

IAAPA Expo Europe was established in 2006 and has grown to the largest international conference and [more...]
Painting With Light

By combining lighting, video, scenic and architectural elements, sound and special effects we tell s [more...]
RMA Ltd

RMA Ltd is a one-stop global company that can design, build and produce from a greenfield site upw [more...]
+ More profiles  
FEATURED SUPPLIER

Iconic Liverpool attraction opens door to new operators
An opportunity to reimagine one of the UK’s most recognisable towers has been formally opened by Rivington Hark, as St Johns Beacon invites operators and partners to shape its next phase. [more...]
CATALOGUE GALLERY
+ More catalogues  
DIRECTORY
+ More directory  
DIARY

 

09-11 Jun 2026

World Sauna Forum 2026

Savutuvan Apaja, Haapaniemi, Finland
23-26 Aug 2026

Elevate Spa Riviera Maya Edition

The Riviera Maya Edition Kanai, Playa del Carmen, Mexico
+ More diary  
 


ADVERTISE . CONTACT US

Leisure Media
Tel: +44 (0)1462 431385

©Cybertrek 2026

ABOUT LEISURE MEDIA
LEISURE MEDIA MAGAZINES
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